BDR Manager

Tractian Technologies Inc; Atlanta, Northern (GA, KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Paid Time Off 15 Days

401(k) Retirement Plan

Wellhub Membership

Fully funded international trip after

Job summary

TRACTIAN Technologies Inc in Atlanta, GA is seeking an experienced ADR Manager to lead and scale our outbound prospecting, building a high-performing ADR team and refining messaging strategies to drive pipeline and meetings.

You will hire, onboard, coach, and develop ADRs, partner with Marketing and Sales Ops, and ensure monthly and quarterly targets for qualified meetings and pipeline generation are met through multi-channel outreach.

Qualifications

• 3+ years leading outbound sales teams in a B2B environment.
• Proven track record as a closing Account Executive.
• Experience recruiting, onboarding, and training ADRs.
• Experience selling into industrial, manufacturing, maintenance, or reliability-focused organizations.
• Strong enterprise sales leadership and analytics.
• CRM proficiency and sales analytics tools (HubSpot).

Responsibilities

• Build, lead, and scale an outbound sales organization, developing ADRs to deliver consistent performance across new business and account expansion.
• Own regional talent strategy, including hiring, performance management, and succession planning.
• Implement onboarding, enablement, and operating rhythms to reduce ramp time and increase productivity.
• Drive the strategy to hit monthly and quarterly targets for Sales Qualified Leads and qualified meetings booked.
• Partner with Marketing and Sales Ops to build multi-channel outreach sequences (email, phone, LinkedIn).
• Work with Account Executive leadership to streamline lead handoffs and improve conversion rates.
• Conduct weekly 1:1s, call audits, and ongoing objection-handling sessions

Skills

Outbound sales leadership

Account development

Sales strategy

Team coaching

CRM analytics

B2B selling

Tools

HubSpot

Job description

Sales at TRACTIAN

The Sales team is the driving force behind revenue at Tractian, generating new opportunities, acquiring top-tier customers like Hyundai, Bosch, and Kraft Heinz, and strengthening relationships with our current accounts. Backed by strategic investors with a track record of building unicorns, Tractian is poised to set new benchmarks in industrial technology. Recognized on the Forbes AI 50 list in 2024 and ranked in the 98th percentile by RepVue for inbound leads, we deliver undeniable value—boosting machine reliability, delivering immediate ROI, and achieving world-class revenue retention that matches the best in tech. At Tractian, top performers are recognized, rewarded, and empowered to overachieve their goals.

What you'll do

We are looking for an experienced Account Development Rep (ADR) Manager to lead, coach, and scale our outbound prospecting team. You will be responsible for building a high-performing team of ADRs, refining messaging strategies, optimizing tech stack workflows, and ensuring team targets for Qualified Meetings and Pipeline Generation are consistently hit.

Responsibilities

• Build, lead, and scale an outbound sales organization, developing ADR's to deliver consistent performance across new business and account expansion
• Own regional talent strategy, including hiring, performance management, and succession planning, to ensure sustained leadership depth and organizational stability
• Implement repeatable onboarding, enablement, and operating rhythms that reduce ramp time, increase productivity, and support consistent execution across the team
• Drive the strategy to hit monthly and quarterly targets for Sales Qualified Leads and qualified meetings booked.
• Partner with Marketing and Sales Ops to build multi-channel outreach sequences (email, phone, LinkedIn) aligned with target buyer personas
• Work closely with Account Executive (AE) leadership to streamline lead handoffs and improve conversion rates.
• Conduct weekly 1:1s, call audits, and ongoing objection-handling sessions

Requirements

• 3+ years of experience leading and developing outbound sales teams in a B2B environment.
• A successful track record of selling as a closing Account Executive
• Experience recruiting, onboarding, and training a team of outbound ADRs.
• Experience selling into industrial, manufacturing, maintenance, or reliability-focused organizations, or equivalent exposure to complex technical buying environments.
• Strong operational leadership skills, with deep understanding of enterprise sales methodologies.
• Experience using CRM and sales analytics tools (e.g., HubSpot)
• Strategic, people-focused leader with the ability to scale teams, improve performance, and execute against long-term regional growth objectives.

Bonus Points

• Experience in SaaS or Industrial/IoT sales
• Strong knowledge of cloud-based technologies and the broader SaaS landscape
• Prior MEDDPICC, Command of the Message, or other formalized sales enablement

Compensation & Benefits

• Competitive Compensation
• Premium Medical, Dental, and Vision Coverage
• Paid Time Off (PTO): 15 Days
• 401(k) Retirement Plan
• Wellhub Membership - Access a wide range of gyms and training programs.
• Long-Term Benefit - After four years of service, earn a fully funded trip anywhere in the world.