BDC Manager: Lead, Coach & Drive Appointments

Scott Chevrolet Cadillac; Allentown (Lehigh County); On-site; USD 65,000 - 100,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

401K Plan + Match

Paid time off and vacation

Company paid short term disability

Company paid life insurance

Growth opportunities

Employee vehicle purchase plans

Long term job security

Health and wellness

Discounts on products and services

Job summary

Scott Chevrolet Cadillac in Allentown, PA is seeking a results-driven Business Development Center Manager to lead our BDC team. You will direct inbound and outbound customer communications, drive appointment setting, and boost showroom traffic and sales conversions.

The ideal candidate has 2–3+ years in automotive BDC or internet sales with proven leadership, strong CRM skills, and a data-driven approach to coaching and performance improvement.

Qualifications

• 2-3+ years of automotive BDC, internet sales, or related experience.
• Strong leadership or management experience.
• Excellent communication and customer service skills.

Responsibilities

• Oversee daily BDC operations and inbound/outbound calls.
• Ensure prompt and professional lead responses.
• Monitor KPIs like response time, appointment rate, show rate, and sales conversions.
• Coach and develop BDC staff to improve performance.
• Ensure adherence to company processes, scripts, and CRM usage.
• Handle escalated customer concerns and provide effective resolutions.
• Collaborate with Sales Management to ensure a smooth transition from BDC to showroom.
• Implement strategies to increase lead conversion and appointment show rates.
• Conduct regular performance reviews and team meetings.
• Assist in hiring and onboarding new team members.

Skills

Automotive BDC

Leadership

CRM proficiency

Communication skills

Performance metrics

Tools

CRM software

Lead management tools

Job description

Scott Chevrolet Cadillac in Allentown, PA is seeking a results-driven Business Development Center Manager to lead our BDC team. You will direct inbound and outbound customer communications, drive appointment setting, and boost showroom traffic and sales conversions.

The ideal candidate has 2–3+ years in automotive BDC or internet sales with proven leadership, strong CRM skills, and a data-driven approach to coaching and performance improvement.