BDC Manager: Lead, Coach & Drive Showroom Traffic

Scott Cars; Allentown (Lehigh County); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

401K Plan + Match

Paid time off and vacation

Company paid short term disability

Company paid life insurance

Growth opportunities

Employee vehicle purchase plans

Long term job security

Health and wellness

Discounts on products and services

Job summary

Scott Cars in Allentown, PA is seeking a motivated BDC Manager to lead the Business Development Center team. You will drive appointment setting, oversee inbound/outbound communications, and boost showroom traffic and sales conversions.

The role requires strong leadership, customer service focus, and a track record of coaching teams to meet performance metrics. This is an on-site position with competitive pay and benefits.

Qualifications

• 2–3+ years of automotive BDC, internet sales or related experience.
• Prior leadership or management experience preferred.
• Strong communication and customer service skills.
• Experience with CRM systems and lead management tools.
• Proven ability to coach, motivate, and develop a team.
• Strong organizational and multitasking abilities.
• Results-driven with a focus on performance metrics.

Responsibilities

• Oversee daily operations of the BDC team, including internet leads and inbound/outbound calls.
• Ensure all leads are responded to promptly and professionally.
• Monitor KPI like response time, appointment set rate, show rate, and sales conversion.
• Train, coach, and develop BDC staff to improve performance and customer experience.
• Ensure adherence to company processes, scripts, and CRM usage.
• Handle escalated customer concerns and provide effective resolutions.
• Work with Sales Management to ensure smooth BDC to showroom transition.
• Implement strategies to increase lead conversion and appointment show rates.
• Conduct regular performance reviews and team meetings.
• Assist in hiring and onboarding new team members.

Skills

BDC leadership

CRM & lead management

Customer service

Tools

CRM systems

Job description

Scott Cars in Allentown, PA is seeking a motivated BDC Manager to lead the Business Development Center team. You will drive appointment setting, oversee inbound/outbound communications, and boost showroom traffic and sales conversions.

The role requires strong leadership, customer service focus, and a track record of coaching teams to meet performance metrics. This is an on-site position with competitive pay and benefits.