BDC Leader - Auto Sales Growth & Coaching

Morgan Auto Group; Fort Myers (FL); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical Benefits

401k with company match

Performance-based bonus

Job summary

Subaru of Fort Myers is seeking an experienced BDC Leader to oversee lead response, appointment setting, and follow-up across every lead source. This data-driven leader will turn CRM data into daily action, identify opportunities to improve appointments and sales, and develop corrective action plans to drive results.

The role is full-time, on-site, with some weekend work and a strong emphasis on coaching, accountability, and process improvement to meet and exceed dealership targets.

Qualifications

• 3+ years in automotive internet sales, BDC, or digital retail.
• Proven leadership or supervisory experience is preferred.

Responsibilities

• Lead, develop, and motivate the BDC team and set daily activity/appointment expectations.
• Generate and analyze CRM reports to track response times, contact rates, and show rates; present to dealership leadership.
• Identify performance gaps in lead handling and follow-up; create action plans with owners and deadlines.

Skills

Team Leadership

CRM Reporting

Gap Analysis

Process Improvement

Coaching

Communication

Tools

DriveCentric

Job description

Subaru of Fort Myers is seeking an experienced BDC Leader to oversee lead response, appointment setting, and follow-up across every lead source. This data-driven leader will turn CRM data into daily action, identify opportunities to improve appointments and sales, and develop corrective action plans to drive results.

The role is full-time, on-site, with some weekend work and a strong emphasis on coaching, accountability, and process improvement to meet and exceed dealership targets.