B2B Tech Content Writer — Case Studies & Stories

WorkGenius Group; United States; On-site; USD 55,000 - 90,000; Full time

Job summary

WorkGenius Group is seeking an experienced Content Writer to produce customer success stories, case studies, and marketing content for technology and AdTech audiences. You will interview customers and internal stakeholders to craft compelling narratives that demonstrate objectives, strategies, and measurable outcomes.

You will translate advertising concepts and campaign performance into clear, engaging content, align with brand voice, and collaborate across marketing and creative teams to

Qualifications

• 7+ years of professional writing and content marketing experience in editorial publishing, news media, digital advertising agencies, or in-house marketing teams.
• Portfolio of polished business marketing content; experience writing customer success stories or case studies is strongly preferred.
• Exceptional writing, editing, proofreading, storytelling, interviewing, and narrative-structuring skills.
• Ability to translate marketing strategies, advertising concepts, and performance metrics into accessible content and adapt to brand guidelines.

Responsibilities

• Write customer success stories, case studies, and related marketing content highlighting objectives, strategies, and outcomes.
• Conduct interviews with customers, business leaders, and internal stakeholders to gather insights and develop narratives.
• Translate advertising concepts, campaign performance, and business metrics into clear, engaging content.
• Collaborate with marketing, creative, and cross-functional teams through drafting, editing, reviews, revisions, and final approvals.
• Ensure content aligns with brand voice, tone, messaging, editorial guidelines, and quality standards while researching and resolving questions.

Skills

Content writing

Content marketing

Customer success stories

Case studies

Editorial writing

Digital advertising

B2B marketing

Storytelling

Stakeholder management

Interviewing

Education

Bachelor's degree or equivalent experience

Job description

WorkGenius Group is seeking an experienced Content Writer to produce customer success stories, case studies, and marketing content for technology and AdTech audiences. You will interview customers and internal stakeholders to craft compelling narratives that demonstrate objectives, strategies, and measurable outcomes.

You will translate advertising concepts and campaign performance into clear, engaging content, align with brand voice, and collaborate across marketing and creative teams to