B2B Pharma Marketing Specialist: Campaigns & Events

Catalent Pharma Solutions; Bridgewater Township (NJ); Hybrid; USD 85,000 - 110,000; Full time

Job summary

Catalent Pharma Solutions is seeking a Marketing Specialist to support integrated marketing programs for the CSS portfolio. The role drives brand awareness, lead generation, and commercial effectiveness while partnering with marketing, sales, and operations to deliver customer-focused initiatives.

The candidate will execute campaigns, develop compelling content, support events and digital tactics, and analyze performance to improve ROI. Strong PM and cross-functional skills required.

Qualifications

• 5+ years of B2B marketing experience, preferably in pharma, CDMO, or life sciences.
• Translate business objectives into clear marketing outputs across channels.
• Deliver production-ready work with speed, quality, and attention to detail.
• Strong project management skills with the ability to manage multiple priorities.
• Collaborative mindset with strong communication skills.
• Analytical approach to interpret data and improve performance.

Responsibilities

• Execute multi-channel marketing campaigns (digital, content, email, paid media, webinars, events) aligned to CSS priorities.
• Coordinate campaign timelines, deliverables, and materials for on‑time execution.
• Support localization and deployment of global campaigns across target segments and regions.
• Develop foundational marketing activities including market landscaping, VOC initiatives, and UVP messaging.
• Coordinate content with SMEs and writers to produce case studies, presentations, and assets.
• Track KPIs (engagement, lead generation) and provide recommendations to improve ROI.

Skills

Marketing strategy

Campaign management

Content creation

Digital marketing

Project management

Cross-functional collaboration

Data analytics

Education

Bachelor’s degree in Marketing, Business, Life Sciences, or related field

Job description

Catalent Pharma Solutions is seeking a Marketing Specialist to support integrated marketing programs for the CSS portfolio. The role drives brand awareness, lead generation, and commercial effectiveness while partnering with marketing, sales, and operations to deliver customer-focused initiatives.

The candidate will execute campaigns, develop compelling content, support events and digital tactics, and analyze performance to improve ROI. Strong PM and cross-functional skills required.