B2B Marketing Specialist - Campaigns, Events & Growth

Rexel France; Fall River (MA); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Life Insurance

401K with Employer Match

Paid vacation and sick time

Paid company holidays plus flexible个人休

Tuition Reimbursement

Health & Wellness Programs

Flexible Spending Accounts

HSA Accounts

Commuter Transit Benefits

Employee Discount Programs

Professional Training & Development

Career Advancement Opportunities – We|

Job summary

Rexel USA in Fall River, MA seeks a Marketing Specialist to drive local marketing initiatives and support the regional sales teams. You will partner with Marketing Operations and Data teams to enhance omni-channel experiences, manage events, and develop campaigns that boost lead generation and brand presence while complying with brand guidelines.

Strong communication, project management, and data analysis skills are essential, as is a proactive approach to exploring new channels and improving

Qualifications

• 3+ years of experience in Marketing or related role.
• Experience with integrated B2B marketing campaigns.
• 4 Year / Bachelor's Degree - Preferred

Responsibilities

• Collaborate with Marketing Operations and Data teams to improve omni-channel experiences.
• Serve as primary local branch and sales team contact for requests and feedback.
• Plan and execute local marketing events aligned with brand guidelines.
• Develop campaigns by gaining product and solution knowledge.
• Document procedures, workflows to improve efficiency.
• Support internal and external marketing campaigns and create content.
• Explore new marketing and promotional channels.
• Enhance branding and customer experience at branches and optimize materials.
• Implement digital marketing tactics to grow online presence.
• Stay updated on digital marketing trends and best practices.

Skills

Marketing strategy

Integrated B2B marketing

Event management

Data analysis

Communication & presentation

Time management

Education

Bachelor's degree

Tools

Microsoft Office 365

Job description

Rexel USA in Fall River, MA seeks a Marketing Specialist to drive local marketing initiatives and support the regional sales teams. You will partner with Marketing Operations and Data teams to enhance omni-channel experiences, manage events, and develop campaigns that boost lead generation and brand presence while complying with brand guidelines.

Strong communication, project management, and data analysis skills are essential, as is a proactive approach to exploring new channels and improving