Remote Growth Marketing Generalist

Rex.zone; United States; On-site; USD 41,000 - 69,000; Full time

Job summary

Rex.zone is hiring a remote Marketing Generalist to own and execute cross-channel campaigns, balancing strategy and hands-on production. You will collaborate with product, sales, and design to optimize conversion, pipeline, and retention through iterative testing and clear reporting.

You will plan and execute integrated campaigns across email, content, social, SEO/SEM, and paid channels, while maintaining an editorial calendar and overseeing landing pages, email workflows, and budget pacing.

Qualifications

• Plan and execute multi-channel campaigns with measurable outcomes.
• Strong writing and editing for marketing content and messaging.
• Proficiency in analytics and reporting tools (e.g., Google Analytics).
• Ability to collaborate with product, sales, and design in a fully remote setting across US time zones.

Responsibilities

• Plan and execute integrated campaigns across email, content, social, SEO/SEM, and paid channels
• Build and optimize landing pages and funnel steps to improve conversion rate
• Maintain an editorial calendar; write, edit, and repurpose content across channels
• Manage email workflows, segmentation, and nurture sequences
• Support paid media setup, creative testing, and budget pacing
• Monitor KPIs (traffic, MQL/SQL, CAC, LTV, retention) and deliver weekly/monthly reporting
• Maintain campaign documentation, UTM governance, and marketing operations hygiene

Skills

Multi-channel campaigns

Analytics & reporting

Strong writing

Remote collaboration

Independent work

Tools

HubSpot

Google Analytics

Job description

Rex.zone is hiring a remote Marketing Generalist to own and execute cross-channel campaigns, balancing strategy and hands-on production. You will collaborate with product, sales, and design to optimize conversion, pipeline, and retention through iterative testing and clear reporting.

You will plan and execute integrated campaigns across email, content, social, SEO/SEM, and paid channels, while maintaining an editorial calendar and overseeing landing pages, email workflows, and budget pacing.