Marketing Specialist

Rexel France; Fall River (MA); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Life Insurance

401K with Employer Match

Paid vacation and sick time

Paid company holidays plus flexible个人休

Tuition Reimbursement

Health & Wellness Programs

Flexible Spending Accounts

HSA Accounts

Commuter Transit Benefits

Employee Discount Programs

Professional Training & Development

Career Advancement Opportunities – We|

Job summary

Rexel USA in Fall River, MA seeks a Marketing Specialist to drive local marketing initiatives and support the regional sales teams. You will partner with Marketing Operations and Data teams to enhance omni-channel experiences, manage events, and develop campaigns that boost lead generation and brand presence while complying with brand guidelines.

Strong communication, project management, and data analysis skills are essential, as is a proactive approach to exploring new channels and improving

Qualifications

• 3+ years of experience in Marketing or related role.
• Experience with integrated B2B marketing campaigns.
• 4 Year / Bachelor's Degree - Preferred

Responsibilities

• Collaborate with Marketing Operations and Data teams to improve omni-channel experiences.
• Serve as primary local branch and sales team contact for requests and feedback.
• Plan and execute local marketing events aligned with brand guidelines.
• Develop campaigns by gaining product and solution knowledge.
• Document procedures, workflows to improve efficiency.
• Support internal and external marketing campaigns and create content.
• Explore new marketing and promotional channels.
• Enhance branding and customer experience at branches and optimize materials.
• Implement digital marketing tactics to grow online presence.
• Stay updated on digital marketing trends and best practices.

Skills

Marketing strategy

Integrated B2B marketing

Event management

Data analysis

Communication & presentation

Time management

Education

Bachelor's degree

Tools

Microsoft Office 365

Job description

Job Description

We are looking for a Marketing Specialist to join our Rexel team in Fall River, MA!

Summary

The Marketing Specialist is responsible for managing critical projects that support the success of the company's Marketing Strategy and achieving business goals. Strong understanding of marketing principles and communication skills will be critical in enhancing brand presence, expanding customer base, supporting sales teams, and creating high-impact marketing campaigns. Must align with the local selling, sales leadership, and marketing teams to execute innovative marketing campaigns.

What You'll Do

• Work cross-functionally with the Marketing Operations and Data teams to continuously improve the omni‑channel experience for our customers and selling organization
• Establish yourself as the first point of communication for local branches and sales team's requests and feedback
• Manage local marketing events that are aligned with brand guidelines and support the selling organization's objectives
• Gain a thorough understanding of products and solutions so that strategies can be developed for more‑effective marketing campaigns
• Document procedures, processes, and workflows, and recommend changes for greater efficiencies within the marketing organization
• Assist with all internal and external marketing campaigns, producing content for projects and initiatives to enhance lead generation
• Discover new marketing and promotional channels
• Enhance the branding and customer experience within branches. Analyze existing marketing materials with a critical eye and identify opportunities for improvement
• Implement tactics that grow online presence
• Maintain regular self‑improvement in the areas of digital marketing trends, tools, and best practices, applying innovative approaches to drive growth
• Other duties as assigned

Qualifications

What You'll Need

• 3+ years of experience in Marketing or related role
• Experience with integrated B2B marketing campaigns
• 4 Year / Bachelor's Degree - Preferred

Knowledge, Skills & Abilities

• Familiar with various marketing channels
• Strong Event Management & Project Management skills
• Proficiency in Microsoft Office 365
• Strong data analysis and reporting skills to derive actionable insights
• Exceptional communication and presentation skills
• Excellent time management and prioritization skills

Additional Information

Physical Demands

• Use hands to finger, handle, or feel: Operates a computer and other office machinery – Constantly – at least 51%
• Talk, hear, taste, smell: Must be able to use senses to effectively communicate with co‑workers and clients and detect hazardous conditions – Occasionally – up to 20%

Weight and Force Demands

• Up to 10 pounds – Occasionally – up to 20%
• Up to 25 pounds – Occasionally – up to 20%

Working Environment

• Travels to off‑site locations – Frequently – 21% to 50%

Benefits

• Medical, Dental, and Vision Insurance
• Life Insurance
• Short‑Term and Long‑Term Disability Insurance
• 401K with Employer Match
• Paid vacation and sick time
• Paid company holidays plus flexible personal days per year
• Tuition Reimbursement
• Health & Wellness Programs
• Flexible Spending Accounts
• HSA Accounts
• Commuter Transit Benefits
• Additional Optional Insurance such as Pet Insurance, Legal Assistance, Critical Illness, Home and Auto Insurance to name a few.
• Employee Discount Programs
• Professional Training & Development Programs
• Career Advancement Opportunities – We like to promote from within

Our Commitment

Our goal is to create a workplace where everyone feels respected, valued, and empowered to succeed as we understand that our success and innovation is enhanced by an inclusive and diverse workforce.

EEO Statement

Rexel USA (A VEVRAA Federal Contractor), and its affiliated companies, is an EEO/Disabled/Veterans employer. All qualified candidates will receive consideration for employment without regard to any characteristics protected by law.