Remote B2B Integrated Marketing Specialist

Hygiena; Camarillo (CA); Hybrid; USD 85,000 - 100,000; Full time

Benefits offered by this job

15 days PTO

10 paid company holidays

Medical with HSA employer contribution

Dental

Vision

Company paid Life Insurance

Disability insurance

401(k) with Safe Harbor

Job summary

Hygiena, based in Camarillo, CA, is seeking an Integrated Marketing Specialist. This full-time role executes campaign plans across digital channels, marketing automation, and analytics to move buyers toward a sales-accepted opportunity.

It does not own strategy or budgets, but drives delivery, measurement, and optimization with regional teams. Ideal candidates have 5+ years in B2B marketing, strong analytics, and experience with CRM, GA4, and marketing automation.

Qualifications

• Bachelor’s degree in Marketing, Advertising or related field; MBA a plus.
• Five years of B2B marketing experience.
• Strong knowledge of marketing analytics and CRM systems.

Responsibilities

• Owns project plans and delivery records for integrated marketing initiatives.
• Manages tasks, owners, dependencies and dates; tracks status.
• Runs kickoffs, status checkpoints and retrospectives.
• Executes campaigns across email, marketing automation, webinars, events, digital and print ads, and social media.
• Develops creative tactics and assets mapped to the customer journey.
• Plans LinkedIn and social content calendars aligned to launch dates.

Skills

Buyer journey

Lead nurture

Marketing automation

CRM knowledge

Google Analytics

UTM codes

Looker Studio

Microsoft Office

Adobe Acrobat

Education

Bachelor's degree in Marketing, Advertising or related field

MBA (preferred)

Tools

Microsoft Office

Adobe Acrobat

Google Analytics GA4

Looker Studio

CRM systems (Dynamics, Salesforce)

Marketing automation platforms

Job description

Hygiena, based in Camarillo, CA, is seeking an Integrated Marketing Specialist. This full-time role executes campaign plans across digital channels, marketing automation, and analytics to move buyers toward a sales-accepted opportunity.

It does not own strategy or budgets, but drives delivery, measurement, and optimization with regional teams. Ideal candidates have 5+ years in B2B marketing, strong analytics, and experience with CRM, GA4, and marketing automation.