B2B Marketing Manager for Engineering & Construction Growth

Construction Material Testing; Fayetteville (AR); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Materials Testing in the United States seeks a Marketing Manager to own the website and search performance, manage the qualifications library, project sheets, resumes, and proposal templates used on every pursuit.

You will create a content calendar with engineers for technical articles, project stories, and case material, and run campaigns to open new markets, reporting results monthly while ensuring brand consistency across all public channels.

Qualifications

• 5+ years in B2B marketing, with 2+ in AEC/construction/engineering/industrial services.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy and has built proposals or qualifications packages.

Responsibilities

• Own the company website and search program: content, SEO, local listings, analytics.
• Build and maintain qualifications package, project sheets, resumes, and templates.
• Produce content calendar with engineers for technical articles and case material.
• Run campaigns (email/LinkedIn/trade events) for markets opening; report results monthly.
• Keep brand, messaging, and claims accurate and consistent across channels.

Skills

B2B marketing

AEC sector

Website analytics

CRM

Copywriting

Proposal development

Calendar management

Tools

CRM software

Web analytics tools

SEO tools

Content management system

Job description

Construction Materials Testing in the United States seeks a Marketing Manager to own the website and search performance, manage the qualifications library, project sheets, resumes, and proposal templates used on every pursuit.

You will create a content calendar with engineers for technical articles, project stories, and case material, and run campaigns to open new markets, reporting results monthly while ensuring brand consistency across all public channels.