B2B Marketing Manager, Fluid Solutions - Hybrid

Watts Water Technologies; Andover (MA); Hybrid; USD 117,000 - 134,000; Full time

Job summary

Watts Water Technologies is seeking a Marketing Manager, Fluid Solutions, to lead integrated marketing campaigns and drive demand generation from our North Andover, MA team. This hybrid role collaborates with Product Management, Sales, and cross-functional teams to accelerate revenue and expand market leadership.

The ideal candidate has 7+ years in B2B marketing, strong digital and traditional channels expertise, and a proven track record in product launches and go-to-market strategies.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience.
• 7+ years of experience in B2B marketing, product marketing, or related disciplines.
• Proven ability to develop and execute integrated marketing campaigns that drive growth and objectives.

Responsibilities

• Develop and execute integrated marketing campaigns across digital, traditional, and field channels to drive demand generation and growth.
• Lead product launches, commercialization activities, and go-to-market initiatives.
• Collaborate with Product Management, Sales, and cross-functional teams to align marketing with business priorities.
• Manage marketing budgets and measure performance with data-driven insights.

Skills

B2B marketing

Campaign management

Cross-functional leadership

Digital marketing

Data-driven decision making

Communication

Presentation

Strategic thinking

Education

Bachelor's degree in Marketing/related field

Tools

Marketing automation (Marketo)

CRM platforms

Excel

PowerPoint

Job description

Watts Water Technologies is seeking a Marketing Manager, Fluid Solutions, to lead integrated marketing campaigns and drive demand generation from our North Andover, MA team. This hybrid role collaborates with Product Management, Sales, and cross-functional teams to accelerate revenue and expand market leadership.

The ideal candidate has 7+ years in B2B marketing, strong digital and traditional channels expertise, and a proven track record in product launches and go-to-market strategies.