B2B Marketing Lead — Thought Leadership (Remote)

Dexerto; United States; Remote; USD 67,000 - 80,000; Full time

Benefits offered by this job

Remote-first working

Competitive salary and benefits

Job summary

Dexerto is hiring a Marketing Manager to raise its profile within the media, advertising, gaming, creator and entertainment industries. The role focuses on developing a compelling B2B marketing calendar, crafting executive content, and turning business insights into credible external stories.

You'll work closely with the founder board and Integrated Marketing team to connect commercial work with external positioning, driving thought leadership and industry engagement.

Qualifications

• Experience developing and delivering B2B marketing activity.
• Experience growing the profile of a company or leadership team within a professional audience.
• Strong knowledge of B2B communications and thought-leadership platforms.
• Experience working with senior leaders to develop external profiles.
• Excellent writing skills and ability to capture tone of voice.
• Experience identifying and developing thought-leadership opportunities.
• Knowledge of industry awards and managing submissions/awards calendars.
• Strong commercial instincts and understanding how brand reputation supports sales.

Responsibilities

• Own Dexerto's B2B marketing strategy to increase visibility across media, advertising, gaming and entertainment industries.
• Ghostwrite and develop executive content turning conversations into engaging posts and commentary.
• Position Dexerto in relevant industry conversations with timely commentary and perspectives.
• Own the industry awards strategy, calendar and submissions.
• Identify opportunities for speaking engagements, panels, podcasts and interviews for the founders and leadership.

Skills

B2B marketing

Executive writing

Thought leadership

Awards management

Media relations

Event partnerships

Strategic storytelling

Stakeholder management

Brand reputation

Job description

Dexerto is hiring a Marketing Manager to raise its profile within the media, advertising, gaming, creator and entertainment industries. The role focuses on developing a compelling B2B marketing calendar, crafting executive content, and turning business insights into credible external stories.

You'll work closely with the founder board and Integrated Marketing team to connect commercial work with external positioning, driving thought leadership and industry engagement.