B2B Growth & Outreach Coordinator

FirstCash; Coppell (TX); On-site; USD 45,000 - 65,000; Full time

Job summary

FirstCash Holdings, Inc. is seeking a Marketing and Growth Coordinator, B2B, in Coppell, TX. This role drives outbound merchant outreach, builds relationships, and converts conversations into revenue by showcasing AFF solutions that fit merchant goals.

You will support marketing enablement, coordinate materials, and maintain CRM records while collaborating with AFF and internal teams to hit sales targets. A background in B2B marketing or sales and strong communication skills are essential.

Qualifications

• Minimum of 1 year of outside, B2B, or face-to-face sales and/or marketing experience.
• Cold calling / outbound phone sales experience.
• Working knowledge of digital marketing and testing procedures.
• Strong communication skills and the ability to build rapport quickly with persuasive, benefits-driven talking points.
• Proficiency in Word, Excel, and PowerPoint.
• Experience maintaining accurate records and activity in CRM systems.
• Organized, disciplined, detail-oriented, with a strong, confident phone presence.
• Comfortable working in a structured, metric-driven environment and motivated by performance.
• Bilingual English/Spanish a plus.

Responsibilities

• Merchant Outreach & Sales: Conduct outbound outreach to merchant business owners to introduce opportunities that can help support and expand their business growth.
• Merchant Outreach & Sales: Understand each merchant's objectives and challenges and align AFF's solutions to help them reach their goals.
• Merchant Outreach & Sales: Identify and prioritize the merchant list outreach, to contribute to AFF's success and the Company's sales targets.
• Reporting & CRM: Assist in preparing sales reports, presentations, and other documentation as needed.
• Reporting & CRM: Accurately log all conversations and activity in the CRM and maintain organized, accurate customer records.
• Marketing Coordination & Enablement: Learn all relevant product knowledge and branding guidelines to tailor pitches to each merchant.
• Marketing Coordination & Enablement: Oversee the digital asset library to have immediate access to the most current, high-impact marketing collateral.
• Marketing Coordination & Enablement: Assist with end-to-end production of marketing materials (one-pagers, case studies, testimonials, etc.).
• Marketing Coordination & Enablement: Leverage the brand reputation tool to audit and log merchant findings.
• Marketing Coordination & Enablement: Partner with internal AFF departments to leverage assets and experience to help meet goals.

Skills

B2B sales

Cold calling

Digital marketing

Communication

CRM

MS Office

Organization

Metrics-driven

Bilingual English/Spanish

Tools

CRM software

Microsoft Office

Job description

FirstCash Holdings, Inc. is seeking a Marketing and Growth Coordinator, B2B, in Coppell, TX. This role drives outbound merchant outreach, builds relationships, and converts conversations into revenue by showcasing AFF solutions that fit merchant goals.

You will support marketing enablement, coordinate materials, and maintain CRM records while collaborating with AFF and internal teams to hit sales targets. A background in B2B marketing or sales and strong communication skills are essential.