B2B Demand Gen Architect – ABM & Growth

Exit Five; United States; Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health coverage

Unlimited PTO

Flexible schedule

Wellness stipend

Education stipend

Farm share stipend

New client referral bonuses

401(k) plan

Job summary

Dragon360 is seeking a Demand Generation Strategist to lead the strategy, execution, and optimization of integrated B2B advertising programs for multiple clients. You will turn business objectives into audience-first campaigns across Google Ads, LinkedIn, Reddit, Meta, and programmatic channels, owning day-to-day client relationships and campaign performance.

You will balance strategic thinking with hands-on optimization, develop testing roadmaps, and measure impact on pipeline and revenue while

Qualifications

• 5+ years developing and managing B2B advertising strategies across platforms and channels.
• Ability to translate objectives into integrated advertising programs with measurement.
• Strong analytical skills to interpret performance data and drive recommendations.

Responsibilities

• Develop integrated B2B advertising strategies aligning with client goals and growth priorities.
• Own multi-channel campaigns across Google, LinkedIn, Reddit, Meta, and programmatic platforms.
• Manage client relationships, QBRs, and ensure campaigns stay on budget and on strategy.

Skills

B2B advertising strategy

Client relationship management

Data-driven decision making

Cross-channel advertising

Experimentation & testing

Communication & presentation

Tools

HubSpot

Salesforce

Marketo

Job description

Dragon360 is seeking a Demand Generation Strategist to lead the strategy, execution, and optimization of integrated B2B advertising programs for multiple clients. You will turn business objectives into audience-first campaigns across Google Ads, LinkedIn, Reddit, Meta, and programmatic channels, owning day-to-day client relationships and campaign performance.

You will balance strategic thinking with hands-on optimization, develop testing roadmaps, and measure impact on pipeline and revenue while