B2B Content Marketing Specialist — AI-Driven Growth (Austin)

Motive; Austin (TX); Hybrid; USD 61,000 - 72,000; Full time

Benefits offered by this job

Health insurance

401k plan

Paid time off

Job summary

Motive is seeking a Content Marketing Specialist in Austin to craft high-quality blog content, support cross-functional programs, and explore AI-assisted workflows that scale content production. You will collaborate with PMM, SEO, campaigns, and other teams to deliver impactful content that aligns with Motive's industry focus and goals.

This role requires 2+ years of content marketing or editorial experience, strong writing skills, and a practical understanding of SEO.

Qualifications

• 2+ years of content marketing or editorial experience with a portfolio in B2B topics.
• Strong research and writing skills, capable of handling complex topics.
• Solid understanding of SEO and possibly AEO principles in editorial planning.
• Highly organized, deadline-driven, with ability to manage multiple projects.

Responsibilities

• Write and publish high-quality blog content focused on customer stories and product features.
• Support cross-functional content programs with PMM, SEO, campaigns, and more.
• Explore AI-assisted workflows to scale content production and improve efficiency.
• Participate in content planning with data-backed topic recommendations.
• Track content performance and refine future production priorities.

Skills

Content marketing

SEO

Editorial planning

Project management

Data analysis

AI tooling

Collaboration

Tools

CMS platforms

Google Analytics

Job description

Motive is seeking a Content Marketing Specialist in Austin to craft high-quality blog content, support cross-functional programs, and explore AI-assisted workflows that scale content production. You will collaborate with PMM, SEO, campaigns, and other teams to deliver impactful content that aligns with Motive's industry focus and goals.

This role requires 2+ years of content marketing or editorial experience, strong writing skills, and a practical understanding of SEO.