B2B Content Marketing Specialist – AI-Driven & SEO-Savvy

Gomotive; Austin, Northern (TX, KY); Hybrid; USD 61,000 - 72,000; Full time

Benefits offered by this job

Health benefits

Dental care

401k

Job summary

Motive is seeking a Content Marketing Specialist in Austin, TX. You will craft high-quality blog content that highlights customer stories, industry verticals, and product features, while supporting cross-functional content programs.

You’ll apply SEO principles and explore AI-assisted workflows to scale production, improve efficiency, and inform content strategy. This hybrid role requires in-office presence in Austin two days a week.

Qualifications

• 2+ years of content marketing or editorial experience with strong writing/editing skills for B2B topics.
• Ability to produce clear, accurate content on technical subjects across industry verticals and technology.
• Solid understanding of SEO/AEO principles and how to apply them in editorial planning or production.

Responsibilities

• Write and publish high-quality blog content focused on customer stories, industry verticals, and product features.
• Support content marketing programs across PMM, SEO, campaigns, and other teams.
• Explore AI-assisted workflows to scale content production and improve efficiency.
• Contribute to content planning with research-backed topic recommendations and production priorities.
• Track content performance and use data to refine future approaches.

Skills

Content marketing

Editorial writing

SEO basics

Data-driven

Cross-functional collaboration

Job description

Motive is seeking a Content Marketing Specialist in Austin, TX. You will craft high-quality blog content that highlights customer stories, industry verticals, and product features, while supporting cross-functional content programs.

You’ll apply SEO principles and explore AI-assisted workflows to scale production, improve efficiency, and inform content strategy. This hybrid role requires in-office presence in Austin two days a week.