B2B Account Manager

The Innova Group; Indianapolis (IN); Hybrid; USD 60,000 - 90,000; Full time

Job summary

The Innova Group is seeking a B2B Account Manager in Indianapolis to cultivate and expand client relationships, drive revenue, and manage multi-faceted campaigns. This full-time role offers hybrid/remote work options and a focus on strategic growth.

You will prospect, manage accounts, track KPI performance, and coordinate tailored strategies across sales, marketing, and operations to meet client objectives. Collaboration with internal teams is essential for value creation.

Qualifications

• Background in sales or business development with ability to identify growth opportunities and contribute to revenue targets.
• Strong interpersonal skills and B2B account management experience, including client relationship building and stakeholder communication.
• Experience with marketing or go-to-market initiatives and campaign coordination.

Responsibilities

• Prospect and grow business with client accounts in a structured sales process.
• Manage day-to-day communication and oversee leads and sales pipeline.
• Coordinate strategies across sales, marketing, and operations to drive measurable growth.

Skills

Sales background

Account management

Pipeline development

Data-driven decisions

Communication

Education

Bachelor’s degree in Business/Marketing/Communications

Tools

Salesforce

HubSpot

MS Office / Google Workspace

Job description

Company Description: The Innova Group is a U.S.-based business consulting and growth firm that specializes in strategic sales, marketing, and operational consulting services. The firm partners with organizations seeking structured growth through business development, market expansion, and performance optimization. The Innova Group supports clients that run multiple campaigns across B2B and B2C channels, tailoring strategy and execution to each client’s specific objectives. Core services include business development strategy, direct marketing support, revenue growth planning, and operational consulting.

Role Description: The B2B Account Manager is a full-time, on-site and hybrid/remote sales role based in Indianapolis, IN, responsible for managing and growing relationships with business clients. This role involves prospecting, overseeing client accounts, managing business leads and a sales pipeline, understanding client objectives, and coordinating tailored strategies across sales, marketing, and operations to drive measurable growth. The B2B Account Manager will handle day-to-day communication with clients, monitor KPI's, and performance reports, and ensure campaigns and initiatives are executed on time and within scope. The role includes collaborating closely with internal consulting, marketing, and operations teams to align deliverables with client expectations and identify new opportunities for value creation. This position also requires active participation in leadership planning sessions, regular business reviews, and continuous improvement of account management processes.

Qualifications:

• Background in sales or business development, with the ability to identify growth opportunities, support pipeline development, and contribute to revenue targets.
• Strong interpersonal skills and B2B account management experience, including client relationship building, stakeholder communication, and engagement management.
• Experience working with marketing or go-to-market initiatives, such as campaign coordination and direct marketing support
• Analytical skills for interpreting performance metrics, preparing client reports, and using data to recommend strategy adjustments.
• Excellent written and verbal communication skills, with the ability to present findings and proposals clearly to business audiences.
• Strong organizational and time management abilities, including managing multiple client accounts and projects simultaneously.
• Collaborative mindset and experience working in cross-functional teams across sales, marketing, and operations.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Prior consulting, professional services, or growth-focused firm experience is highly beneficial.
• Familiarity with CRM tools and productivity software (e.g., Salesforce, HubSpot, or similar platforms; MS Office or Google Workspace).