Account Director

Transmission; San Francisco (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Transmission, the world’s largest independent global B2B marketing agency, is seeking a senior marketer to drive client programs and ensure profitable outcomes. You will lead campaigns, manage budgets, and collaborate with creative, media and account teams.

The role is hybrid, based in New York or San Francisco, with in-office presence required 2 days a week and frequent cross-functional collaboration across accounts to deliver strategic, measurable results.

Qualifications

• 7+ years of experience in marketing roles.
• 4+ years of B2B marketing experience.
• Strong business and commercial acumen.
• Excellent communication skills and problem-solving ability.
• Proven track record managing campaigns, projects and teams.
• Meticulous attention to detail and budgeting aptitude.

Responsibilities

• Drive account growth and the smooth running of client programs.
• Anticipate client needs and address issues proactively.
• Lead pitches, RFPs and large proposals for organic growth.
• Collaborate with project management, creative and media teams.
• Manage project budgets, timelines, negotiations and billing.
• Present credentials and services to tailor client meetings.

Skills

B2B marketing

Client management

Communication

Budgeting

Project management

Negotiation

Problem solving

Attention to detail

Time management

Account leadership

Job description

This position is hybrid and based out of New York or San Francisco. Candidates must be available to be in office 2x/week.

About the Agency:

We’re the world’s largest independent global B2B marketing agency, where curious minds create the future. If you’re someone who’s thought-provoking, ego-quashing, mistake-learning, all-including, convention-breaking, and always-growing with a passion for what you do, you’ll fit right in.

We’re one agency spread across eight global offices, and we let our work do the talking. Our recent accolades include Global B2B Agency of the Year at the B2B Marketing Awards, Agency of the Year at the Elevation Awards, and wins at The Drum Awards, B2 ANA Awards, and Marketing Excellence Awards, Singapore.

What you'll do:

• Drive account growth and direct the smooth running of client programs/campaigns.
• Anticipate client needs (short term / long term) and proactively address issues.
• Deep networkers within client accounts
• Deep knowledge of new products & services, and how they change fordifferent typesof clients
• Be the account, client and internal sherpas through business opportunities and challenges
• Maintain situational awareness of a client’s internal dynamicsand industry trends.
• Serve as proxy for client in addressing questions from cross-functional teams in partnership with the agency teams
• Partner to project management, creative and media teams, ensuring the highest quality, strategically sound work that delivers on clients’ objectives.
• Responsible for the ongoing management of a project’s budgets and billing, timelines, negotiations and legal processing.
• Partner with team to manage profitability against scope of work.
• Review monthly and quarterly financial tracking reports with finance lead
• Ensure that all professional activities are in line with the agreed upon strategic direction.
• Present Transmission credentials,propositionsand services offerings and adapt presentation content to the specific needs of the meeting/audience to achieve higher levels of personalization
• Take a leading role in pitches/RFPs or large proposals (newbizand existing clients), looking for opportunities for organic growth and extending the client relationship through partnership and a thorough awareness of their business environment
• Contribute to client briefs/meetings, and offer insights, ideas and recommendations to help clients overcome their challenges or meet their needs.

What you'll bring:

• 7+ Experience
• 4+ years ofB2B marketing experience
• Strong business and commercial acumen
• Passionate about client service excellence
• Excellent communication skills, both oral and written and problem-solving skills.
• Proven track record of successfully managing campaigns/projects and teams
• Meticulous attention to detail.
• Excellent organizational and time management, able to prioritize competing deadlines.
• Excellent financial aptitude in developing and managing project budgets.
• Flexible and open work style with an ability to engage with all types of personalities.
• Strong client management, negotiation, and trouble-shooting skills.
• Knowledge of awareness, demand generation, ABM and customer retention objectives/KPIs.
• Some knowledge of different audience verticals, personas, IT and LOB job functions.
• Knowledge of B2B buying (customer) journeys and TOFU, MOFU and BOFU engagement stages.
• Some knowledge of B2B sales cycle (funnel) and identify lead scoring stages from INQ through to SAL and pipeline.
• Some knowledge about the importance of creative marketing and the role of an SMP and RTBs