Automotive & SMB Vertical Growth Lead
callrail
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Job summary
CallRail is seeking a Vertical Marketing Manager to own the automotive and other SMB verticals, defining strategy, messaging, and go-to-market plans that drive new ARR. You will partner with demand gen, content, product, and sales, building personas, positioning, and ROI-focused campaigns while staying close to market realities and customer needs.
You'll be the face of CallRail in automotive events and industry forums, translating market signals into actionable bets and a disciplined investment
Job description
CallRail is seeking a Vertical Marketing Manager to own the automotive and other SMB verticals, defining strategy, messaging, and go-to-market plans that drive new ARR. You will partner with demand gen, content, product, and sales, building personas, positioning, and ROI-focused campaigns while staying close to market realities and customer needs.
You'll be the face of CallRail in automotive events and industry forums, translating market signals into actionable bets and a disciplined investment
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