Automotive Segment Marketing Manager — Equity & Growth

General Motors; Seattle (WA); On-site; USD 113,000 - 246,000; Full time

Benefits offered by this job

Medical, dental and vision plans

Paid time off and holidays

Discretionary bonuses and equity

Job summary

Micron Technology is seeking a strategic Business Development / Product Marketing leader for automotive IVI, ADAS and telematics. You will size opportunities, develop GTM plans, and drive cross-functional programs with FAE, PLM, quality and ecosystem teams to execute strategy.

You will build technical and business collateral, lead market analyses, and collaborate with marcom to raise Micron’s leadership in automotive applications.

Qualifications

• Bachelor’s degree in Electronics or Computer Engineering with ≥5 years in BD/PM/Technical roles.
• Deep automotive market knowledge with OEMs and Tier 1s.
• Ability to develop sophisticated technical and business strategies with limited direction.
• Proficient in data analysis to drive market models and revenue rationalization.
• Experience in a matrixed organization with cross-functional influence.
• Strong communication and presentation abilities.
• Ability to discuss technical/architectural requirements with customers.

Responsibilities

• Drive targeted application understanding and size market opportunities; deploy collateral to increase thought leadership in Automotive IVI, ADAS and telematics.
• Oversight of applications working group and GTM environment scans for strategy execution.
• Drive global strategic projects to support key strategy execution.
• Collaborate cross-functionally to advance the MRD process.
• Lead business development for emerging direct buy CSVs.
• Coordinate with FAE, PLM, quality and ecosystem teams to ensure strategy delivery.
• Represent in PLM core team meetings to align segment inputs/approvals.
• Create outbound collateral to assist FAE and sales teams; enable CTM engagements with positioning.
• Collaborate with marcom on Micron Automotive marketing campaigns and industry events to promote leadership.

Skills

Data analysis

Market knowledge

Presentation skills

Communication skills

Strategic thinking

Collaboration

Education

Bachelor’s degree in Electronics or Computer Engineering

Job description

Micron Technology is seeking a strategic Business Development / Product Marketing leader for automotive IVI, ADAS and telematics. You will size opportunities, develop GTM plans, and drive cross-functional programs with FAE, PLM, quality and ecosystem teams to execute strategy.

You will build technical and business collateral, lead market analyses, and collaborate with marcom to raise Micron’s leadership in automotive applications.