Associate, Out of Home

Omnicom Media US H&S; Burbank (CA); Hybrid; USD 34,000 - 60,000; Full time

Job summary

Hearts & Science in Burbank, CA, is seeking an Associate, Out of Home to support the strategy team in developing and executing media plans. You will gather data, contribute to plan stewardship, and help prepare performance reporting.

The role involves learning Omni, supporting weekly dashboards, and attending client and publisher meetings. It offers a hybrid work schedule with in-office and remote days and opportunities to develop presentation skills.

Qualifications

• Interest in the principles of advertising, marketing and media.
• Analytical thinking with competency in mathematical concepts.
• Proficient in Excel and PowerPoint.
• Ability to learn media tools and software.
• Ability to write clearly and concisely, and communicate professionally.

Responsibilities

• Learn and utilize Omni to leverage our people-based marketing platform for audience activation and channel planning.
• Gather data to support media recommendations using syndicated research tools and analyses.
• Assist in executing media plans and preparing client authorizations and insertion orders.
• Work with the Strategist to prepare and distribute weekly status reports.
• Analyze results data in weekly client dashboards and derive insights from data.
• Participate in client and publisher meetings and develop presentation skills.

Skills

Advertising principles

Analytical thinking

Excel & PPT

Media tools

Professional communication

Tools

Microsoft Office

Job description

The Company:

Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.

Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.

Overview

As the Associate, Out of Home your primary role is to with the strategy team in the development and execution of media plans. In this position, you will assist in gathering and preparing information for media plan development, plan stewardship and performance reporting.

Responsibilities

• Learn and utilize Omni, in order to effectively leverage our people-based marketing platform to drive targeted audience activation, develop creative channel planning ideas, analyze digital content inventory, and contribute to the overall success of our marketing efforts.


• Gather data to support media recommendations through syndicated research tools, target audience analyses, competitive reports, etc.


• Assist in the execution of the media plan by working with the team to prepare authorizations for client signature and insertion orders


• Work with Strategist to prepare and distribute weekly status reports


• Analyze results data in weekly client dashboards and begin to draw insights from big data


• Measure media performance to determine the extent to which the original objectives were met


• Participate in client and publisher meetings with opportunities to develop presentation skills


• Attend learning & development training classes including but not limited to: digital and offline media concepts, visualization, presentation skills, tool trainings, etc


• Attend internal and external (publisher) meetings and presentations

Qualifications

• Interest in the principles of advertising, marketing and media


• Analytical thinking with a competency in mathematical concepts - Works well in a team environment


• Proficient in Microsoft Office, particularly Excel and PPT


• Ability to learn media tools and software


• Ability to write clearly and concisely, as well as communicate and interact professionally

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$34,000—$60,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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