Associate Manager, Events and Field Marketing (Fully Remote)

NIQ; États-Unis; À distance; USD 70 000 - 89 000; Plein temps

Avantages offerts par ce poste

Flexible working

Health insurance

Parental leave

Résumé du poste

NIQ is seeking a results-driven event marketer to own strategy and activation for assigned events and field programs in the US. You will define how NIQ engages priority audiences before, during, and after each event, and craft invitations and landing pages.

This remote role requires ~25% travel. You’ll deliver on-site activations, execute post-event campaigns, and partner with Sales to optimize outreach and impact.

Qualifications

• Bachelor's degree and 3+ years of B2B marketing experience in event or field marketing.
• Strong writing skills and hands-on experience with email and marketing automation platforms.
• Ability to interpret performance data and partner with Sales on outreach.

Responsabilités

• Own the marketing strategy and activation for assigned events and field marketing programs.
• Develop event marketing plans that define target audiences, messaging, and commercial outcomes.
• Write invitation and follow-up communications, build emails and landing pages, and coordinate digital promotion.
• Deliver on-site activations and execute post-event campaigns with timely follow-up.

Connaissances

Strong writing

Marketing automation

Email marketing

Formation

Bachelor's degree

Outils

Marketing automation platforms

Email platforms

Description du poste

• You'll own the marketing strategy and activation for assigned events and field marketing programs.
• You'll define how NIQ shows up and engages priority audiences before, during, and after each event.

What You'll Do:

• Develop event marketing plans that define target audiences, messaging, and commercial outcomes.
• Write invitation and follow-up communications, build emails and landing pages, and coordinate digital promotion.
• Deliver on-site activations and execute post-event campaigns with timely follow-up.

What You'll Bring:

• Bachelor's degree and 3+ years of B2B marketing experience in event or field marketing.
• Strong writing skills and hands-on experience with email and marketing automation platforms.
• Ability to interpret performance data and partner with Sales on outreach.

Additional Information:

• This role is remote for candidates based in the US with ~25% travel.
• Anticipated base compensation range is $69,800 to $88,665.
• Benefits include flexible working, comprehensive health insurance, parental leave, and more.

NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. As an Advent International portfolio company with operations in 100+ markets, NIQ combines with GfK to offer a holistic retail read and comprehensive consumer insights, fostering an inclusive workplace.