Associate Director, Media Strategy & Negotiations

Publicis Groupe; New York (NY); On-site; USD 97,000 - 156,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

401K

Parental leave

Flexible time off

Job summary

Spark Foundry in New York seeks an Associate Director to drive media strategy and allocation execution. You will negotiate scatter, oversee brand and Tardiis allocations, and guide Managers and Associates in daily tasks, with a focus on data-driven decision making.

The role requires strong leadership, rigorous analysis, and the ability to manage multiple projects under tight deadlines. Collaboration across teams and effective communication are essential for success.

Qualifications

• 4+ years of experience in media, national broadcast preferred; online video is a plus.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Solid verbal and written communication skills.
• Technical proficiency with Mediaocean, MBOX, Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, and traffic tools; Excel/Word/PowerPoint.

Responsibilities

• Negotiate cable purchases
• Create recommendation documents
• Develop and deliver POV/position papers on key issues/opportunities
• Oversee brand allocations and corporate ownership
• Manage Tardiis allocations
• Oversee billing discrepancies
• Check that schedules are inputted correctly
• Create documents for Mission Control
• Review/assist in post buy analysis
• Analyze ADU packages

Skills

Quantitative skills

Communication skills

Leadership

Negotiation

Team collaboration

Tools

Mediaocean

MBOX

Nielsen Net Rating

Comscore

AdRelevance

eMarketer

Forrester

Excel

Word

PowerPoint

Integral Ad Science

Job description

Spark Foundry in New York seeks an Associate Director to drive media strategy and allocation execution. You will negotiate scatter, oversee brand and Tardiis allocations, and guide Managers and Associates in daily tasks, with a focus on data-driven decision making.

The role requires strong leadership, rigorous analysis, and the ability to manage multiple projects under tight deadlines. Collaboration across teams and effective communication are essential for success.