Senior Strategy Associate: Digital Media & Insights

Publicis Groupe; El Segundo (CA); On-site; USD 50,000 - 71,000; Full time

Job summary

Spark Foundry in the United States seeks a Senior Associate, Strategy to steward day-to-day media communication for assigned brands, ensuring accurate budget control and timely flow of digital activity. You will work with Managers to develop recommendations and oversee associates’ priorities.

We emphasize a collaborative, energetic team culture and specialize in branding work within the account, leveraging data assets and AI-driven insights to transform media strategy.

Qualifications

• 1+ years of Media Planning experience.
• Strong proficiency with Excel.
• Strong communication and presentation skills.
• Professional with strong teamwork skills.

Responsibilities

• Assist the Manager in development of digital media plan options and recommendations
• Maintain accurate budget control and flow of media activity and update client on timely basis
• Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals
• Demonstrate proficiency with systems/tools (MRI, MediaTools, Comscore)
• Gather and analyze research to provide sound, strategic, consumer-insights-driven digital media recommendations
• Establish collaborative working relationship with implementation teams to ensure media strategies meet goals
• Ensure proper execution of digital media plans by monitoring buys/schedules
• Develop working relationship with partner agencies to create seamless communications
• Demonstrate creativity and agility when problem solving
• Deliver POVs/position papers on client issues or opportunities
• Prepare media authorizations per approved plans/project requests

Skills

Media Planning

Excel

Communication skills

Teamwork

Time management

Tools

MediaTools

MRI

Comscore

AdViews

Kantar

Job description

Spark Foundry in the United States seeks a Senior Associate, Strategy to steward day-to-day media communication for assigned brands, ensuring accurate budget control and timely flow of digital activity. You will work with Managers to develop recommendations and oversee associates’ priorities.

We emphasize a collaborative, energetic team culture and specialize in branding work within the account, leveraging data assets and AI-driven insights to transform media strategy.