Associate Director, Analytics & Insights

Starcom; Los Angeles (CA); On-site; USD 112,000 - 161,000; Full time

Benefits offered by this job

Paid family care

Adoption assistance

Pet adoption support

Wellness programs

Tuition assistance

Flexible time off

Work Your World program

Job summary

Starcom is seeking an Associate Director to lead digital media measurement and analytics. You will quantify campaign performance, guide data visualization storytelling, and develop data strategies for next-generation targeting.

You will also manage team members and coordinate with client teams to align on business goals. The role blends strategic oversight with hands-on analysis across traditional and digital media, requiring strong problem-solving, communication, and leadership abilities.

Qualifications

• 5+ years in media/marketing research, consumer insight, business consulting, or digital advertising research/analytics/insight.
• 2+ years of people management experience.
• Strong project management, organizational, and communication skills.
• Excellent grounding in traditional and digital media advertising effectiveness.

Responsibilities

• Execute, manage, and deliver best-in-class measurement to inform media buying.
• Lead KPI development discussions and technology integrations to improve data quality and efficiency.
• Guide internal and client teams on using data visualization to build meaningful stories.
• Develop data strategies and playbooks for next-generation targeting.
• Collaborate with client contacts to understand business goals and challenges.
• Translate data to inform media planning, targeting, and budget allocations.

Skills

People management

Project management

Data storytelling

KPI development

Media measurement knowledge

Communication

Education

Bachelor’s degree (marketing/advertising/related)

Tools

SAS

R

Python

Excel

Tableau

GoodData

Datorama

Relational databases

Job description

Starcom is seeking an Associate Director to lead digital media measurement and analytics. You will quantify campaign performance, guide data visualization storytelling, and develop data strategies for next-generation targeting.

You will also manage team members and coordinate with client teams to align on business goals. The role blends strategic oversight with hands-on analysis across traditional and digital media, requiring strong problem-solving, communication, and leadership abilities.