Associate Director, AI-Driven Digital Product

Digitas North America; Boston (MA); On-site; USD 112,000 - 172,000; Full time

Job summary

Digitas North America is seeking an Associate Director of Digital Product Management for AI Orchestration. You will guide AI-powered initiatives, collaborate with Strategy, Data & Analysis, Media, and Experience Design teams, and shape technical requirements for scalable agent solutions.

You will lead the delivery of AI projects, mentor teams, and stay at the forefront of generative AI, MarTech, and automation practices to drive value for clients and internal operations.

Qualifications

• 7+ years in technology roles, with experience supporting cross-functional development teams in an agile environment.

Responsibilities

• Represent the Digitas AI team to internal partners, stakeholders, and clients.
• Partner with internal teams and SMEs to deliver AI solutions for agency teams such as Strategy, Data and Analysis, Media, Experience Design, Project Management, Social and our cross-capability client suites (Total Commerce, CRM, Creative Experience).
• Drive the discovery and delivery of AI-powered projects using our generative AI platform.
• Collaborate with Product Managers, engineers, and stakeholders to translate business needs into clear technical requirements and actionable tasks.
• Collaborate with cross-disciplinary teams to ideate, develop, and launch new agents and experiences.
• Provide hands‑on technical oversight, troubleshooting, and problem‑solving as new features and enhancements are developed.
• Build and execute rollout, training, support, and maintenance processes and practices.
• Stay current with generative AI, MarTech, and related technologies to inform best practices and recommend improvements.

Skills

Generative AI

Leadership

Prompt engineering

Agile experience

Product management

Cross-functional collaboration

Education

Bachelor's degree or equivalent

Tools

Atlassian suite

Figma

Diagramming tools

Job description

Digitas North America is seeking an Associate Director of Digital Product Management for AI Orchestration. You will guide AI-powered initiatives, collaborate with Strategy, Data & Analysis, Media, and Experience Design teams, and shape technical requirements for scalable agent solutions.

You will lead the delivery of AI projects, mentor teams, and stay at the forefront of generative AI, MarTech, and automation practices to drive value for clients and internal operations.