Associate Brand Manager: Drive Growth for Iconic CPG Brand

Campbell's; Camden (NJ); On-site; USD 98,000 - 135,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Disability Insurance

AD&D

Life Insurance

401(k) with matching

Paid Time Off

Holiday Pay

On-site Fitness Center

On-site Childcare

Employee Store

ERGs

Job summary

Campbell’s seeks an Associate Brand Manager to drive growth for iconic brands in a fast-paced CPG environment. You will translate consumer insights into winning brand plans and retail activation, partnering with sales, marketing, and product development to strengthen our market position.

The role emphasizes strategic thinking, hands-on execution, and building a pipeline that supports 1–3 year growth. We offer competitive benefits and strong career growth in a collaborative setting.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, or related field required.
• 4+ years of proven experience in CPG brand management.
• Strong communication, presentation, and negotiation skills.
• Strong creative thinking with ability to build activations with various partners.
• Ability to prioritize and execute tasks in a dynamic environment.
• Excellent analytical and business acumen.
• Results-driven with a track record of achieving goals.
• Forward-thinking marketing professional in a fast-paced setting.

Responsibilities

• Collaborate with sales, integrated marketing, and product development to align brand strategies.
• Lead cross-functional teams to deliver projects on time and within budget.
• Deliver monthly consumption and demand forecasts with planning partners.
• Monitor market/competitor trends to guide plans.
• Gather data to inform brand strategy and marketing initiatives.
• Drive 1–3 year brand growth plans with a strong product pipeline.

Skills

Brand management

Communication

Negotiation

Creative thinking

Task prioritization

Analytical skills

Leadership

Marketing strategy

Team collaboration

Education

Bachelor’s Degree in Marketing/Business Administration or related field

Job description

Campbell’s seeks an Associate Brand Manager to drive growth for iconic brands in a fast-paced CPG environment. You will translate consumer insights into winning brand plans and retail activation, partnering with sales, marketing, and product development to strengthen our market position.

The role emphasizes strategic thinking, hands-on execution, and building a pipeline that supports 1–3 year growth. We offer competitive benefits and strong career growth in a collaborative setting.