Associate Athletic Director for Strategic Communications

Stonehill College; Massachusetts; On-site; USD 60,000 - 90,000; Full time

Job summary

Stonehill College seeks an Associate Athletic Director for Strategic Communications to lead the development of communication strategies for its athletic programs. The successful candidate will oversee a team focused on enhancing the college's athletic brand, ensuring engagement with stakeholders, and promoting the achievements of student-athletes and coaches.

Qualifications

• 5 years of experience in collegiate athletics or a related external field preferred.
• Experience in athletic communications, marketing, and sports information preferred.
• Experience at NCAA Division I preferred.

Responsibilities

• Develop and execute a communications strategy promoting Stonehill Athletics.
• Serve as the primary spokesperson for the Athletics Department.
• Recruit, train, and manage a team of athletics communication staff.

Skills

Interpersonal-Oral Communication

Interpersonal-Written Communication

Leadership-Managing People

Organization-Diversity

Organization-Ethics

Self Management-Professionalism

Job description

Associate Athletic Director for Strategic Communications

Position Title Associate Athletic Director for Strategic Communications

Posting Number

Posting Number 2012001311P

Full Time or Part Time

Full Time or Part Time Full Time

Hours/Day

Regular/Temporary

Regular/Temporary Regular

If Temporary: Number of Weeks/Months

Calendar Type

Calendar Type Calendar Year

If Academic Position: Number of Weeks/Months

Position Type

Position Type Staff - Exempt

Preferred Start Date

Preferred Start Date 02/10/2025

Position Summary Information

About Stonehill

Founded by the Congregation of Holy Cross in 1948, Stonehill is a private Catholic college located just 22 miles from downtown Boston on a beautiful 384-acre campus in Easton, Massachusetts. With a student to faculty ratio of 13:1, the College engages its 2,500+ students in 80+ rigorous academic programs in the liberal arts, sciences, and pre-professional fields.

Faithful to the Holy Cross tradition in education, Stonehill College is committed to developing the moral, spiritual, intellectual, physical, and social competencies of its students and seeks to build and sustain a campus community that embraces diversity and inclusion in its teaching, learning, living, and working. Stonehill values a diversity of persons, opinions, and cultural and religious perspectives. In fulfillment of its motto, Lux et Spes (“Light and Hope”), the College cultivates in its students the competence to think, act, and lead with courage towards creating a more just and compassionate world.

Position Summary

As an integral member of the College’s Athletic Department Administration, Stonehill College seeks a dynamic and innovative leader to serve as the Associate Athletic Director for Strategic Communications. This position is responsible for developing and implementing a comprehensive communications strategy that advances the College’s athletic brand, engages stakeholders, and supports the success of Stonehill’s 23 NCAA Division I athletic programs and over 500 student-athletes. The Associate AD for Strategic Communications will oversee the Athletic Communications team and collaborate with internal and external partners to promote the achievements of student-athletes, coaches, and the College.

Essential Duties and Responsibilities

• Develop and execute a comprehensive communications and public relations strategy promoting Stonehill Athletics, 23 intercollegiate teams, coaches, and student-athletes.
• Serve as the primary spokesperson for the Athletics Department and oversee all media relations efforts, collaborating with the Director of Athletics.
• Build and maintain relationships with local, regional, and national media to enhance Stonehill’s presence and visibility.
• Direct the creation and distribution of multimedia content, including press releases, game recaps, social media updates, and promotional materials.
• Oversee the maintenance, development, and updates of the official athletics website and related digital platforms.
• Ensure consistent branding and messaging across all communication channels.
• Supervise the production of live event broadcasts, ensuring compliance with conference and NCAA requirements.
• Collaborate with external media partners to expand the reach and quality of Stonehill’s broadcast productions.
• Recruit, train, and manage a team of full-time athletics communication and video production staff, graduate assistants, interns, and student workers.
• Provide professional development opportunities to enhance staff skills in communications, technology, and storytelling.
• Partner with internal departments, including Marketing and Communications, to align athletic communications with college-wide initiatives.
• Serve as the primary communications contact with conference and NCAA media relations offices.
• Serve as the primary communications contact for select sports, facilitating media relations, gameday operations, content creation, statistical reporting, and sport-specific communication plans.
• Coordinate all gameday media operations and logistics for home and away athletic events, including the recruitment and hiring of game statisticians, photographers, public address announcers, and broadcast talent.
• Manage the department’s communications budget, ensuring fiscal responsibility and alignment with institutional goals, policies, and procedures.

Education and/or Experience

Preferred Qualifications

5 years of experience in collegiate athletics or a related external field preferred.

Experience in athletic communications, marketing, and sports information preferred.

Experience at NCAA Division I preferred.

Knowledge, Skills, and Abilities

Physical Demands

Licenses/Certifications

Valid Driver’s License required

Competencies Intellectual-Technical Skills, Interpersonal-Oral Communication, Interpersonal-Written Communication, Leadership-Managing People, Organization-Diversity, Organization-Ethics, Self Management-Professionalism

Special Instructions to Applicants

Posting Specific Questions

Required fields are indicated with an asterisk (*).

Required Documents

Resume

Cover Letter

Optional Documents

Stonehill College, 320 Washington Street, Easton,
Massachusetts 02357 | PH: 508-565-1000