Assistant Director of Marketing

University of North Carolina - Charlotte; Charlotte (NC); Sur place; USD 54 000 - 61 000; Plein temps

Résumé du poste

University of North Carolina - Charlotte is seeking an Assistant Director of Marketing to develop campaigns promoting the Division of Student Affairs, coordinating with campus partners to support student success. The role advances branding across facilities, programs, services, and events and requires collaboration with the Student Affairs Marketing and Communications team.

The position emphasizes strategic content across editorial, print, digital, web, photography, and video; and it values

Qualifications

• Bachelor's degree in marketing, communications, or journalism or related field.
• Preferred experience includes marketing programs and services to college students in a university setting.
• Web content management in Drupal or WordPress.
• Social media, video production, and Adobe Creative Cloud experience.
• Ability to manage multiple projects in a deadline-driven environment and collaborate with campus partners.

Responsabilités

• Develop and run marketing and communications campaigns promoting the Division of Student Affairs facilities, programs, services, and events.
• Plan and execute creative campaigns with consistent content across editorial, print, digital, web, photography, and video platforms.
• Advise on and produce social media strategy and content.
• Coordinate with in-house designers on print and digital assets following branding standards (AP Style).
• Manage multiple projects in a deadline-driven environment and participate in committees supporting student success.

Connaissances

Marketing programs to students

Social media

Video production

Adobe Creative Cloud

Content planning & strategy

Formation

Bachelor's degree in related field

Marketing/communications/journalism preferred

Outils

Drupal

WordPress

Adobe Creative Cloud

Description du poste

University of North Carolina - Charlotte is hiring an Assistant Director of Marketing. The role develops and runs marketing and communications campaigns that promote the facilities, programs, services, and events of the Division of Student Affairs, working within the Student Affairs Marketing and Communications team. It builds relationships with campus partners to support student success.

Highlights

• Develop and carry out strategic marketing and communications initiatives that advance the facilities, programs, services, and events of Student Affairs.
• Plan and run creative campaigns with clear content across editorial, print, digital, web, photography, and video platforms.
• Advise on and produce strategy and content for social media.
• Coordinate with in-house designers on print and digital design assets that follow university branding standards and AP Style.
• Manage multiple projects in a deadline-driven environment and take part in division and campus committees that support student success.
• A bachelor's degree in a discipline related to the assignment, or an equivalent combination of training and experience, is required, with a degree in marketing, communications, or journalism preferred.
• Preferred experience includes marketing programs and services to college students in a university setting, web content management in Drupal or WordPress, social media, video production, and Adobe Creative Cloud.
• Salary range of $54,249 to $60,683 for a full-time role on a schedule of 8 a.m. to 5 p.m., with occasional evenings and weekends.