Area Sales Manager-West District-USA- Utah / Colorado

Blaser Swisslube AG; Utah; On-site; USD 110,000 - 125,000; Full time

Job summary

Blaser Swisslube USA is seeking an experienced Area Sales Manager to join our sales team. Reporting to the Sales Director, the ideal candidate will bring extensive metalworking industry knowledge, with deep machining process and tooling experience, and strong customer service skills.

You will recruit and support distributor networks, manage training classes, and drive VBSS-style solutions while coordinating with internal teams. Travel to key accounts and field visits will be required.

Qualifications

• Experience in metalworking industry with knowledge of machining processes.
• Strong sales, communication and relationship-building skills.
• Computer literate with MS Office and CRM software.
• Excellent command of English (oral and written).

Responsibilities

• Inform and excite distributor sales force about our offerings.
• Coordinate distributor training and administrative tasks between Distributor Organization and Blaser Swisslube.
• Build and maintain distributor relationships to grow sales.
• Plan and review quarterly with distributor management to track progress and adjust POA.
• Travel domestically up to 40% to visit distributor and customer sites.

Skills

Sales

Customer relations

Communication

Relationship building

Tools

MS Office

CRM software

Job description

Blaser Swisslube USA was founded more than 40 years ago. Sales activities started 1981 in White Plains (NY), and five years later in 1986 the Goshen production plant opened. Success soon came thanks to competent customer support by the team of sales engineers and machining specialists. Not least for this reason, customers regard Blaser Swisslube as the best firm in this sector on the US market. Goshen is the Blaser Swisslube headquarters for North and South America.

We are seeking an experienced Area Sales Manager to join our sales team. Reporting to the Sales Director, the ideal candidate will have extensive experience in the metalworking industries, along with deep knowledge of machining processes, materials, and tooling. Strong customer service and communication skills are essential.

• Inform and excite distributor sales force about our offerings. Direct and coordinate recruiting, retaining, and recovering activities
• Coordinate and facilitate administrative tasks between Distributor Organization and Blaser Swisslube. Coordinate and conduct Distributor Training Classes (Liquid Tool)

Distribution Management:

• Inform and excite distributor sales force about our offerings. Direct and coordinate recruiting, retaining, and recovering activities
• Coordinate and facilitate administrative tasks between Distributor Organization and Blaser Swisslube. Coordinate and conduct Distributor Training Classes (Liquid Tool)

• VBSS (Value Based Solution Selling) through role practicing.Use and application of BSL products
• Use of sales tools like literature, brochures, flyers, SDS, productivity reports, case studies, etc.
• Use of salesmen kit consisting of refractometer, hardness strips, pH strips, etc.
• Conduct and document yearly business review meeting with distributor management

Distribution Management:

• Inform and excite distributor sales force about our offerings. Direct and coordinate recruiting, retaining, and recovering activities
• Coordinate and facilitate administrative tasks between Distributor Organization and Blaser Swisslube. Coordinate and conduct Distributor Training Classes (Liquid Tool)

Continuously coach and teach distributor sales force on:

• VBSS (Value Based Solution Selling) through role practicing.Use and application of BSL products
• Use of sales tools like literature, brochures, flyers, SDS, productivity reports, case studies, etc.
• Use of salesmen kit consisting of refractometer, hardness strips, pH strips, etc.
• Conduct and document yearly business review meeting with distributor management

Establish and discuss business plan with distributor covering the following main topics:

• Review results, evaluate performance, sales goals, budget, training needs and customer targetaccount list with POA for each target account
• Conduct quarterly meetings with distributor management totrack progress, adjust POA where necessary, to continuously measure and evaluateperformance of distributor organization through report card
• Coordinate sales in open protected sales areas

Customers: (Recruit, Retain, Recover)

• Thoroughly execute and document the corporate Sales & Service processes such as Customer acquisition Process, Retention Management Process, Services-in-the-Drum and ComplaintManagement Process
• Network and establish relationships with the strategically most important prospects based onestablished target account list (recruit)
• Provide product and service information.Startup existing or new systems either solely or in cooperation and coordination with distributor salesorganization, including, but not limited to, the cleaning and preparing of new or current machines
• Practice VBSS techniques along with acknowledging visit through documented communication to thecustomer stating mutually agreed objectives and action plans
• Measure and document productivity gains and improvements (input & output).Organize and conduct product training class
• Maintain and expand relationships with our strategic most important customers (retain).Provide hands‑on customer service and support
• Monitor and evaluate production and establish POA.Troubleshoot (recover)

Field tests:

• Identify customer partners for field testing opportunities based on defined field test objectives as perproduct manager
• Coordinate and conduct new product field tests. Monitorand report field test results to Product Manager/responsible Application Engineer

Machine Tool Builder & Cutting Tool Manufacturer:

• Build and maintain MTB, MTD (Machine Tool Dealer) and CTM relationships and network
• Coordinate and implement MTB and MTD program on regional level under the guidance of the BusinessDevelopment Manager-Global Markets
• Promote Voucher Program, support and service MTB and MTDs

Educational Facilities and Technical Colleges:

• Promote Blaser Swisslube products and technology
• Organize and conduct metalworking fluid training classes

Market intelligence:

• Utilize company CRM system (visit reports, scheduling, target accounts and contact management)
• Identify and document current and future market trends which affect the use of our Liquid Tool (people products, services) related to distribution, customers, industry segments, competitors, Machine Tool Builders and Cutting Tool Manufacturers
• Help improve area OEP (operational execution plan).Attend trade shows and open houses

Objective and Requirements

Objective / purpose of the function

• To generate sales and improve turnover, drum volume and profitability
• To gain market share within assigned area
• To continuously find ways and improvements to increase market share
• To live the company constitution, pursue and execute the company strategy
• To contribute towards improving the productivity of our company
• Perform other tasks as assigned by management team from time to time

Requirements

• Experience in metalworking industry.Knowledge of machining process, materials and tooling
• Sales, communication and relationship-building skills.Computer literate with typing ability, MS Office, CRM software (Microsoft Dynamics or other)
• Good knowledge of English language in both oral, written, and presentation skills
• Positive attitude, self-motivated and goal oriented.Capable to handle multiple tasks
• Well organized, hands‑on attitude andEthical and moral business practices
• Ability to lift 40+ pounds and perform moderate or higher physical activity
• Ability to travel overnight, domestically and eventually international, up to 40% of time

Job Type: Full-Time

Work Location: Remote (USA)

Preferred Areas: Utah / Colorado

Salary: $110,000 - $125,000

Your opportunity

We're offering a challenging and dynamic position within a motivated team. Co-operation that's based on trust, openness and mutual respect. Modern infrastructure in an attractive working Environment.