Area Marketer

American Medical Associates; City of Oneida (NY); On-site; USD 77,000 - 94,000; Full time

Job summary

American Medical Associates in North Country Region, NY seeks an Area Marketer to drive referrals and admissions. You will conduct targeted visits to healthcare professionals and community partners, coordinating with clinical teams to ensure smooth transitions.

The role requires 3–5 years of long-term care marketing experience, strong communication abilities, and a proactive mindset. Responsibilities include developing territory plans, tracking metrics, and staying compliant with healthcare

Qualifications

• 3–5 years of marketing experience in long term care.
• Self-starter and energetic.
• Proven leadership and management skills.
• Strong verbal and written communication skills.

Responsibilities

• Generate patient/resident referrals and admissions.
• Conduct sales and marketing visits within assigned geographic areas.
• Present facility or agency services to healthcare professionals and community partners.
• Coordinate with admissions and clinical teams to ensure smooth intake and transition of patients.
• Track referral sources, admissions data, and marketing performance metrics.
• Attend networking events, health fairs, and community outreach programs.
• Maintain knowledge of Medicare, Medicaid, insurance coverage, and LTC services.
• Create and implement territory marketing plans and growth strategies.
• Ensure compliance with healthcare regulations and company policies.
• Monitor competitors and market trends in the long-term care industry.
• Maintain CRM/documentation of referral activities and follow-ups.

Skills

Marketing experience

Self-starting

Leadership

Communication

Job description

Area Marketer

Located in North Country Region, NY

Salary: $85K range

Qualifications:

• Must have 3-5 years of marketing experience in long term care
• Must be a self-starter and energetic
• Proven leadership and management skills
• Strong verbal and written communication skills

Responsibilities of the Area Marketer:

• Generate patient/resident referrals and admissions
• Conduct sales and marketing visits within assigned geographic areas
• Present facility or agency services to healthcare professionals and community partners
• Coordinate with admissions and clinical teams to ensure smooth intake and transition of patients
• Track referral sources, admissions data, and marketing performance metrics
• Attend networking events, health fairs, and community outreach programs
• Maintain knowledge of Medicare, Medicaid, insurance coverage, and LTC services
• Create and implement territory marketing plans and growth strategies
• Ensure compliance with healthcare regulations and company policies
• Monitor competitors and market trends in the long-term care industry
• Maintain CRM/documentation of referral activities and follow-ups

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