Nursing Home Marketer/ Liaison

Preferred Care Management; Pennington (NJ); On-site; USD 55,000 - 75,000; Full time

Job summary

Preferred Care Management seeks a Marketing Liaison to build relationships with skilled nursing facilities, hospitals, and referral sources. The role coordinates admissions, educates families, and ensures services align with resident needs.

The position emphasizes collaboration with physicians, social services, discharge planners, and government agencies. Experience in nursing home liaison/marketing is strongly preferred, and the successful candidate will manage presentations and follow-up to

Qualifications

• Represent, organize, and execute marketing presentations in communities.
• Maintain relations with area physicians, social services, hospital discharge planners, governmental agencies, and other professionals.
• Educate stakeholders about the facility's scope of services.
• Coordinate all resident admissions including transportation and admissions paperwork.
• Assist families and residents in understanding policies and charges for services.
• Follow up with residents and families to ensure satisfaction with our service.

Responsibilities

• Represent, organize, and execute marketing presentations in communities.
• Maintain relations with area physicians, social services departments, hospital discharge planners, governmental agencies, and other professionals.
• Communicate with the same to educate and build awareness of the facility's scope of services.
• Coordinate all resident admissions including transportation and obtaining proper admissions paperwork.
• Assist families and residents in understanding policies and procedures of the facility and charges made for services rendered.
• Responsible for following up with residents and families to ensure they are satisfied with our service.

Skills

Marketing presentations

Relationship building

Hospital liaison

Admissions coordination

Customer service

Job description

The Marketer will act as a liaison for skilled nursing facilities and for assigned hospitals and designated referral sources for families. This person will be responsible for building relationships with hospitals, which generate patient referrals and admissions. The Marketer will assess clinical needs of potential / existing residents to assure the facility has the clinical capability to treat the resident.

Duties and Responsibilities:

• Represent, organize, and execute marketing presentations within various communities
• Maintain relations with area physicians, social services departments, hospital discharge planners, governmental agencies, and other professionals
• Communicate with the same to educate and build awareness of the facility's scope of services
• Coordinate all resident admissions including transportation and obtaining proper admissions paperwork
• Assist families and residents in understanding policies and procedures of the facility and charges made for services rendered
• Responsible for following up with residents and families to ensure they are satisfied with our service

Previous Nursing Home Liaison/ Marketing experience strongly preferred.