Aptitude Software - Business Development Rep

Aptitude Software; Boston (MA); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

401(k) retirement plan with matching

Competitive vacation and paid time off

Healthcare benefits – medical, dental,

Vision plans

Pre-tax saving accounts

Life and Disability Insurance

ShareSave scheme

Job summary

Aptitude Software in Boston is seeking a dynamic Business Development Representative to generate new qualified leads and opportunities for the North America sales team. You will work with sales and marketing to define a strategic approach, identify opportunities, and connect with right prospects (cold and warm).

You will partner with AEs and Partners to build outreach plans, research target accounts, tailor email and mail copy, and run joint outbound sessions to maximize impact.

Qualifications

• Minimum 1 year of experience in technology/SaaS, CFO office targeting a plus.
• Strong prospecting skills for cold and warm outreach.
• Excellent written and verbal communication; storytelling ability.
• Ability to research target accounts and personas and align with defined profiles.

Responsibilities

• Generate new qualified leads and opportunities for the North America sales team.
• Collaborate with sales and marketing to define a strategic outreach plan.
• Build contact plans and tailor outreach via email and mail.
• Coordinat with AEs and Partners to execute outreach and events in region.
• Nurture prospects and hand off to AEs when appropriate.

Skills

Prospecting

Cold calling

Sales storytelling

Relationship building

Communication

Self-starter

Team player

Networking

Goal oriented

Tools

Salesforce

LinkedIn

Outreach.io

Demandbase

ZoomInfo

Job description

As a Business Development Representative in Boston, you will be responsible for generating new qualified leads and opportunities for the North America sales team. You will work collaboratively with sales and marketing to define a strategic business approach to generate pipeline. You will use your strong and creative prospecting skills to connect with the right prospects (cold and warm), build relationships and identify opportunities.

Work closely with AEs and Partners in region collaboratively build and execute on outreach plan

• Research and build contact plans utilising Salesforce, LinkedIn, ZoomInfo, Outreach.io, Demandbase and other tools
• Tailor outreach copy to be used in email and physical mail
• Collaborate with Sales Manager and AEs to create talk track for cold calling, which will make up to 50% of your day
• Regular joint outbound calling sessions with AEs maximising effectiveness
• Hand prospects to AEs or nurture marketing campaigns

We’ll provide you with the opportunity to grow your expertise in an environment that supports you, your life and your career.

We’ll also offer you a competitive salary and commission, as well as the following benefits:

• 401(k) retirement plan with matching
• Competitive vacation and paid time off
• Healthcare benefits – medical insurance, dental insurance and vision plans
• Pre-tax saving accounts
• Life and Disability Insurance
• ShareSave scheme (ability to purchase company shares on preferential terms)

Whilst this role is based from our Boston office, we support hybrid working.

To us at Aptitude, hybrid working means that our employees come together for 2-days per week at their local office. It’s an opportunity for our teams to collaborate, solve problems together and to be engaged and involved in the wider community of our business.

Job requirements

• Minimum 1 year of experience in technology industry, specifically in SaaS and targeting the office of the CFO will be a plus
• The ability to prospect to companies via cold calling, email, marketing campaigns, social selling to drive demand leading for conversion
• A great storyteller with positive and energetic phone skills, excellent listening skills and strong written skills in all communication
• Ability to research target accounts and target personas in line with Aptitude’s defined target client and buyer profiles
• Work with the BDR, Sales and Marketing teams on designing, driving registrations for and executing events within the region
• Natural / effortless networker
• Excellent communicator, proficient in building strong connections internally and externally.
• Goal driven, strong self-starter with the ability to work as a team player in a high-energy sales team environment
• Able to utilize industry knowledge to research & develop accounts, identify key players, generate interest, and identify compelling events
• Target driven with the ability to attain and exceed sales goals by securing meetings with qualified leads
• Experience with or capability in building proficiency in using tools such as Salesforce, and LinkedIn
• The ability to quickly grow knowledge of Aptitude target markets (Insurance, Banking, Technology/Software, Telco, Hi-Tech Manufacturing)