APAC Marketing Lead — Growth & Strategy

Harvey; United States; Hybrid; USD 125,000 - 181,000; Full time

Benefits offered by this job

Health coverage

Family & Fertility support

Retirement & security

Paid leave

Wellness & perks

Professional development

Remote work allowance

Sabbatical after four years

Job summary

United States Digital Space LLC is seeking a senior APAC marketing leader to own the regional strategy, demand generation, and field marketing across Australia, Singapore, Japan, and Korea. You will manage a small team, collaborate with regional sales and customer success, and align with global marketing to drive growth in a fast-moving SaaS environment.

The role requires 10+ years in B2B marketing with APAC exposure, strong leadership, and the ability to tailor narratives to local markets while

Qualifications

• 10+ years in B2B marketing with APAC regional experience.
• Track record of owning regional pipeline and revenue impact from programs you built, not just campaigns you ran.
• Experience leading a distributed team across multiple APAC markets.
• Excellent written and verbal communication with the ability to adapt assets for local markets.

Responsibilities

• Own the APAC marketing strategy and quarterly plans: define priority markets, segments, and audiences; set regional targets; and allocate budget across demand generation, field, brand, and content.
• Carry a regional pipeline number. Build, measure, and report on the programs that generate, influence, and accelerate pipeline across APAC, in tight partnership with regional Sales and Customer Success leadership.
• Lead and develop the APAC marketing team, hiring against a growing plan and building the regional structure, rituals, and operating cadence as the team scales.
• Own the regional event and field portfolio with clear prioritization criteria, measurement, and follow-through with GTM.
• Adapt the company's global positioning and product narratives for APAC audiences, working with Product Marketing to reflect regional realities including data residency and sovereignty requirements, regulatory expectations, and market-specific buying dynamics.
• Build the company's brand and voice in the region: partner with comms on media relationships, develop customer references and stories, build executive thought leadership, and the local legal and professional services community.
• Run regional demand generation in partnership with the global Demand Gen team — campaigns, paid media, lifecycle, and web localization — with disciplined attribution and reporting.
• Act as the voice of the APAC market inside the company, bringing customer, competitive, and regulatory insight back to Product, Product Marketing, and executive leadership to shape the roadmap and global strategy.

Skills

APAC marketing leadership

B2B marketing

Cross-functional leadership

Pipeline ownership

Job description

United States Digital Space LLC is seeking a senior APAC marketing leader to own the regional strategy, demand generation, and field marketing across Australia, Singapore, Japan, and Korea. You will manage a small team, collaborate with regional sales and customer success, and align with global marketing to drive growth in a fast-moving SaaS environment.

The role requires 10+ years in B2B marketing with APAC exposure, strong leadership, and the ability to tailor narratives to local markets while