Analytics Strategy & Insights Leader

Publicis Groupe; New York (NY); On-site; USD 180,000 - 238,000; Full time

Benefits offered by this job

Bonus eligibility

Medical coverage

401k

Job summary

Zenith, part of Publicis Groupe, seeks a Senior VP, Analytics to lead a dynamic team in New York and San Francisco. You will shape the analytics strategy, oversee measurement and insights, and drive data-driven decision making across major clients.

You will manage a sizable team, implement automated reporting, and partner with clients to deliver actionable media insights. Requires 12+ years’ analytics experience and agency background.

Qualifications

• 12+ years of analytics and data experience, with agency background.
• Experience with BI tools and ad tech/martech platforms.
• Proven leadership of large analytics teams in multiple offices.
• Strong knowledge of data processing, measurement and reporting.

Responsibilities

• Contribute intellectual capital regarding measurement, analytics, research and insights.
• Develop and deploy a strategic analytics vision and maturity roadmap.
• Lead a sizable team of data experts in New York and San Francisco.
• Develop best practices in data processing and automated reporting.
• Translate campaign results into actionable media and programmatic insights.
• Provide data-driven recommendations to clients and stakeholders.
• Participate in new business and existing client development.
• Evaluate data vendors and solutions to drive innovation.

Skills

Leadership

Communication

Data analytics

BI tools

Ad Tech/Mar Tech

SQL/Databases

Attribution modeling

Tools

QlikView

Tableau

Adobe

BlueKai

TURN

SQL Server

MS Access

Oracle

Job description

Zenith, part of Publicis Groupe, seeks a Senior VP, Analytics to lead a dynamic team in New York and San Francisco. You will shape the analytics strategy, oversee measurement and insights, and drive data-driven decision making across major clients.

You will manage a sizable team, implement automated reporting, and partner with clients to deliver actionable media insights. Requires 12+ years’ analytics experience and agency background.