Analyst/Sr. Analyst – Ad Sales Research

Jobtailor; California (MO); On-site; USD 70,000 - 100,000; Full time

Job summary

Jobtailor is seeking a data-driven Analyst to support the execution and analysis of cross-platform advertising effectiveness initiatives, turning complex campaign data into actionable insights.

You will quantify campaign impact, deliver measurement solutions for brand lift, behavioral outcomes, and sales attribution, and work closely with sales and partnerships teams to inform client strategy and business growth.

Qualifications

• Analyze cross-platform advertising effectiveness initiatives.
• Quantify campaign impact using data-driven insights.
• Deliver measurement solutions for brand lift, behavioral outcomes, sales attribution, and partnerships.
• Translate complex campaign data into clear, actionable client insights.
• Work in close partnership with sales and partnerships teams.
• Experience with syndicated data sources such as Nielsen, GfK MRI, and Resonate.
• Experience with custom research methodologies.
• Able to commute to an A+E Global Media office location.

Responsibilities

• Support the execution and analysis of cross-platform advertising effectiveness initiatives.
• Quantify campaign impact and inform revenue-driving strategies through data-driven insights.
• Deliver measurement solutions spanning brand lift, behavioral outcomes, sales attribution, and social/branded partnership performance.
• Contribute to planned and ad hoc analyses.
• Translate complex campaign and audience data into clear, actionable insights supporting client strategy and business growth.
• Use syndicated data sources and custom research methodologies to develop a comprehensive view of performance and opportunity.
• Partner closely with sales and partnerships teams.

Skills

Cross-Platform Ads Analysis

Data-Driven Insights

Measurement Solutions

Syndicated Data Sources

Custom Research Methodologies

Collaboration

Communication

Tools

Nielsen

GfK MRI

Resonate

Job description

• Support the execution and analysis of cross-platform advertising effectiveness initiatives
• Quantify campaign impact and inform revenue-driving strategies through data-driven insights
• Deliver measurement solutions spanning brand lift, behavioral outcomes, sales attribution, and social/branded partnership performance
• Contribute to planned and ad hoc analyses
• Translate complex campaign and audience data into clear, actionable insights supporting client strategy and business growth
• Use syndicated data sources and custom research methodologies to develop a comprehensive view of performance and opportunity
• Partner closely with sales and partnerships teams

Requirements

• New hires must be commutable to an A+E Global Media office location in New York City, Los Angeles, Chicago, or Stamford, CT
• Experience or ability to analyze cross-platform advertising effectiveness initiatives
• Ability to quantify campaign impact and inform revenue-driving strategies through data-driven insights
• Ability to deliver measurement solutions spanning brand lift, behavioral outcomes, sales attribution, and social/branded partnership performance
• Ability to translate complex campaign and audience data into clear, actionable insights
• Experience with syndicated data sources such as Nielsen, GfK MRI, and Resonate
• Experience with custom research methodologies
• Ability to work in close partnership with sales and partnerships teams

Core Competencies

Demonstrates expertise in analyzing cross-platform advertising effectiveness and delivering data-driven insights to inform revenue strategies. Proficient in translating complex data into actionable insights that support client strategy and business growth.

Highest-signal resume keywords

• Cross-Platform Advertising Effectiveness Analysis
• Data-Driven Insights
• Measurement Solutions
• Syndicated Data Sources
• Custom Research Methodologies

Hard Skills

• Campaign Impact Quantification
• Brand Lift Measurement
• Behavioral Outcomes Analysis
• Sales Attribution
• Social/Branded Partnership Performance

Soft Skills

• Collaboration
• Communication

Industry Keywords

• Advertising Effectiveness
• Data Analysis
• Client Strategy
• Business Growth

Tools & Technologies

• Nielsen
• GfK MRI