AI Visibility & Content Discovery Manager

CBRE

New York (NY)

On-site

USD 100,000 - 115,000

Full time

8 days ago

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Benefits offered by this job

401K

Dental insurance

Health insurance

Life insurance

Vision insurance

Job summary

CBRE is seeking a hands-on Manager, AI Visibility & Content Discoverability to own how CBRE is found, trusted, and surfaced across generative AI platforms and conversational search. This role centers on AI‑driven discoverability, built on traditional SEO foundations, clean architecture, structured data, authoritative content, that both search engines and AI systems rely on.

You will work closely with Digital Marketing, Digital & Technology (D&T), and business segment teams across a global,

Qualifications

Bachelor's degree or equivalent professional experience in marketing, communications, digital media, or related field.
5–7 years of experience in SEO or search strategy on large‑scale enterprise websites.
Hands-on experience with AI-powered discovery platforms and a clear POV on AI‑driven search.

Responsibilities

Own AI search and GEO/AEO initiatives across CBRE's platforms.
Identify opportunities with automation to reduce manual work and improve content optimization.
Run audits of crawlability, schema markup, and site architecture; translate findings into engineering briefs.
Design experiments to lift AI citations and organic performance and communicate results clearly.
Collaborate across regions to maintain a coherent CBRE AI presence across markets.