AI Discovery & Visibility Manager

CBRE Group, Inc.; Baltimore (MD); Hybrid; USD 120,000 - 180,000; Full time

Job summary

CBRE Group, Inc. is seeking a hands-on Manager, AI Visibility & Content Discoverability to own how CBRE is found, trusted, and surfaced across generative AI platforms.

You will work with Digital Marketing, Digital & Technology, and business segment teams across a global, matrixed organization, translating strategy into measurable outcomes and making complex search performance data accessible and actionable for stakeholders at every level.

Responsibilities

• Own CBRE's AI visibility across AI platforms and traditional search to improve brand authority.
• Collaborate with Digital Marketing, D&T, and business segments to translate strategy into measurable outcomes.
• Identify opportunities to automate and optimize metadata, content, and reporting for AI discovery.
• Run audits of site architecture, structured data, and performance to inform engineering briefs and fixes.
• Design experiments to lift AI citations and organic visibility, adapting metrics as search behavior shifts.

Job description

CBRE Group, Inc. is seeking a hands-on Manager, AI Visibility & Content Discoverability to own how CBRE is found, trusted, and surfaced across generative AI platforms.

You will work with Digital Marketing, Digital & Technology, and business segment teams across a global, matrixed organization, translating strategy into measurable outcomes and making complex search performance data accessible and actionable for stakeholders at every level.