AI Product GTM Lead (Outbound) — Remote

Workiva Inc.; California; Hybrid; USD 149,000 - 240,000; Full time

Job summary

Workiva Inc. seeks a highly technical Outbound Senior Product Manager for its AI-driven financial and sustainability reporting platform. You’ll bridge product, marketing, sales, and customers to translate deep tech into compelling narratives, GTM programs, and winning collateral.

You’ll shape outbound strategies, drive demand, and influence roadmaps, with experience in enterprise SaaS and a passion for storytelling and cross-functional leadership within a fast-growing AI product line.

Qualifications

• 7+ years in product management, solution consulting, product marketing, or technical GTM roles in enterprise SaaS.
• Bachelor's degree in a related technical or business field, or equivalent practical experience.

Responsibilities

• Drive GTM strategies, adoption programs, and expansion motions for AI and reporting products.
• Create differentiated messaging, positioning, and collateral for sales and partners.
• Synthesize field and customer insights to influence roadmap priorities.
• Define pricing and packaging in collaboration with pricing teams.
• Represent portfolios at industry events, briefings, webinars, and conferences.

Skills

GTM expertise

Messaging & positioning

Cross-functional leadership

Storytelling

Customer engagement

Education

Bachelor's degree or equivalent

Job description

Workiva Inc. seeks a highly technical Outbound Senior Product Manager for its AI-driven financial and sustainability reporting platform. You’ll bridge product, marketing, sales, and customers to translate deep tech into compelling narratives, GTM programs, and winning collateral.

You’ll shape outbound strategies, drive demand, and influence roadmaps, with experience in enterprise SaaS and a passion for storytelling and cross-functional leadership within a fast-growing AI product line.