AI-Powered Growth Marketing Lead (Remote)

B12; United States; Remote; USD 70,000 - 90,000; Full time

Benefits offered by this job

Fully remote company with flexible work hours

Inclusive, diverse culture

Opportunity to shape growth at an AI-forward startup

Job summary

B12 is seeking a talented marketing expert to identify and optimize new marketing channels designed to drive leads in the United States. You’ll build and scale these channels from zero to meaningful reach beyond traditional paid ads.

This role involves using AI tools to enhance workflows and improve marketing outcomes while developing creative content for various platforms. The ideal candidate thrives in a startup atmosphere and possesses a strong affinity for innovative marketing strategies and customer acquisition.

Qualifications

• Strong startup experience in a fast-moving, resourceful environment.
• Heavy user of AI tools and ability to apply them to grow and automate marketing.
• Experience scaling a marketing channel from zero to significant reach.

Responsibilities

• Identify and optimize new marketing channels to drive leads.
• Build and scale marketing channels beyond paid ads.
• Develop strong written content for ads, emails, and campaigns.

Skills

Strong startup experience

Heavy user of AI tools

Experience scaling marketing channels

Love brainstorming concepts

Experience acquiring customers

Ability to assess campaign impact

Job description

B12 is seeking a talented marketing expert to identify and optimize new marketing channels designed to drive leads in the United States. You’ll build and scale these channels from zero to meaningful reach beyond traditional paid ads.

This role involves using AI tools to enhance workflows and improve marketing outcomes while developing creative content for various platforms. The ideal candidate thrives in a startup atmosphere and possesses a strong affinity for innovative marketing strategies and customer acquisition.