AI-Powered Digital Campaign Specialist (Remote)

RXinsider LTD.; United States; On-site; USD 55,000 - 70,000; Full time

Benefits offered by this job

Competitive compensation

Discretionary bonus

Medical, dental, and vision insurance

401K with company match

PTO 18 days + holidays

Education funds up to $1500

Remote-first culture

Job summary

DrFirst is seeking a Digital Marketing Campaign Specialist to lead end-to-end campaigns across ABM, email, paid media, and events. You\'ll drive lead generation, apply AI and marketing automation, and collaborate with marketing, product, and sales teams in a fast-paced environment.

You will manage campaigns, develop tactics by market segment, coordinate stakeholders, track performance, and optimize spend while maintaining brand quality and on-time delivery.

Qualifications

• Bachelor degree in Marketing, Business, or a related field, or equivalent relevant experience.
• 2 to 4 years of marketing or digital marketing experience.
• Experience with marketing and sales platforms including HubSpot, Salesforce, and digital advertising platforms.
• Hands-on experience using AI tools such as Claude and ChatGPT for campaign planning, content drafting, and reporting, with the judgment to know where AI speeds work up and where it does not.
• Ability to take a strategic vision and translate it into tactical execution plans.
• Strong organizational and project management skills, with the ability to run multiple workstreams under the guidance of a manager.
• Working knowledge of project management tools. ClickUp is a plus.
• Ability to move forward with incomplete information using an analytical mindset and quantitative aptitude.
• Excellent written and oral communication skills, with the ability to articulate ideas in a collaborative and fast paced environment.
• Fluency with Microsoft 365 including Word, Excel, OneNote, and PowerPoint.
• Strong interpersonal skills and a positive, high ownership attitude.
• Willingness to work independently and as part of a team in a fast paced, cross functional environment.
• Ability to explain technical concepts to a non technical audience.
• Flexibility to take on additional projects and tasks as assigned by your manager.

Responsibilities

• Campaign Planning: Support campaign goals and objectives aligned to broader organizational goals.
• Develop and execute digital campaign tactics across channels including digital advertising, social, email, and events.
• Campaign Project Management and Execution: Serve as project manager for each campaign, tracking milestones, dependencies, budget, and production and distribution timelines to deliver on time and in budget.
• Develop and implement campaign activities with support from your manager, including content creation for ads, emails, and landing pages, media buying, and event management, while keeping the team aligned and informed.
• Campaign Optimization and Measurement: Track campaign performance through analytics and reporting tools.
• Analyze data to identify improvement areas and optimize campaign tactics in real time.
• Generate reports and insights for stakeholders.

Skills

Campaign management

Digital marketing

AI in marketing

HubSpot

Salesforce

Content creation

Analytical skills

Project management

Communication skills

Education

Bachelor degree in Marketing or related field

Tools

HubSpot

Salesforce

ClickUp

Microsoft 365

Job description

DrFirst is seeking a Digital Marketing Campaign Specialist to lead end-to-end campaigns across ABM, email, paid media, and events. You\'ll drive lead generation, apply AI and marketing automation, and collaborate with marketing, product, and sales teams in a fast-paced environment.

You will manage campaigns, develop tactics by market segment, coordinate stakeholders, track performance, and optimize spend while maintaining brand quality and on-time delivery.