AI Growth Creative Architect

iFIT

Atlanta (GA)

On-site

USD 135,000 - 150,000

Full time

5 days ago
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Job summary

iFIT is seeking an AI Creative Strategist to run the creative engine behind paid acquisition for the iFIT app. You will decide what ads to make, produce them with AI tools, read results, and iterate weekly.

You will report to the Director of User Acquisition and work daily with channel managers across Meta, TikTok, Google and Apple Search Ads. This role blends strategy with hands-on production, turning audience insights into hooks, owning the testing roadmap, and managing freelancers and

Qualifications

  • Bachelor's degree in Marketing, Design, Communications or related field.
  • 5+ years in performance creative or growth marketing with paid social or app acquisition.
  • Portfolio of ads conceived and produced with results.
  • Hands-on use of AI production tools for image, video and editing.
  • Proficiency in standard design and video editing software.
  • Ad copywriting experience with hooks and on-screen text.
  • Experience analyzing creative performance (hook rate, CTR, CPI, CAC).
  • Knowledge of Meta, TikTok, Google and Apple Search Ads formats.
  • Willingness to travel up to 10%
  • Authorized to work in the United States without sponsorship.

Responsibilities

  • Turn audience insight, performance data and market trends into hooks, angles, offers and concepts.
  • Own the creative testing roadmap: what to test, order, and learn.
  • Write acquisition messaging and copy for ads, app store, and landing pages.

Skills

Performance ads
AI tools
Creative testing
Ad copywriting
Data-driven decisions

Education

Bachelor's degree in Marketing, Design, Communications or related field

Tools

Meta/TikTok/Google/Apple Ads platforms
AI production tools

Job description

iFIT is seeking an AI Creative Strategist to run the creative engine behind paid acquisition for the iFIT app. You will decide what ads to make, produce them with AI tools, read results, and iterate weekly.

You will report to the Director of User Acquisition and work daily with channel managers across Meta, TikTok, Google and Apple Search Ads. This role blends strategy with hands-on production, turning audience insights into hooks, owning the testing roadmap, and managing freelancers and

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