AI-Driven SEO & Generative Search Analyst
Amica Mutual Insurance Company
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Benefits offered by this job
Job summary
Amica Mutual Insurance Company in Lincoln, RI is seeking a SEO / Generative AI Search Analyst to shape how our brand is discovered across traditional search engines, AI-powered experiences, and emerging answer engines. You will monitor, analyze, and report on SEO performance and AI search visibility.
You will conduct keyword research, identify optimization opportunities, and translate data into actionable insights while collaborating with Analytics and Data teams to connect website metrics with
Qualifications
- Bachelor’s degree or equivalent combination of education and experience.
- 1-3 years in SEO, search analytics, digital marketing, or related field.
- At least 1 year monitoring and optimizing for AI search, generative search, or answer engines.
- Strong understanding of SEO fundamentals, intent, content optimization, and measurement.
- Experience with enterprise SEO platforms and analytics/reporting tools.
Responsibilities
- Monitor and analyze brand visibility across traditional and AI-powered search.
- Identify opportunities to improve inclusion, citations, and AI-generated recommendations.
- Report on SEO and AI search KPIs with weekly, monthly, and quarterly trends.
- Track visibility, rankings, traffic, and engagement across enterprise SEO and AI platforms.
Skills
Education
Tools
Job description
Amica Mutual Insurance Company in Lincoln, RI is seeking a SEO / Generative AI Search Analyst to shape how our brand is discovered across traditional search engines, AI-powered experiences, and emerging answer engines. You will monitor, analyze, and report on SEO performance and AI search visibility.
You will conduct keyword research, identify optimization opportunities, and translate data into actionable insights while collaborating with Analytics and Data teams to connect website metrics with
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