AI-Driven Organic Search Leader

Victoria's Secret & Co.; New York (NY); On-site; USD 140,000 - 210,000; Full time

Job summary

Victoria’s Secret & Co. seeks a Manager, AI & Organic Search to steer organic search and AI discovery across Victoria’s Secret and PINK. You will align commercial search strategy with evolving conversational AI, ed hub optimization, and technical SEO governance.

You’ll partner with Brand Marketing, Digital Merchandising, and Analytics to drive growth, improve catalog data, and optimize feeds for AI-driven shopping surfaces.

Qualifications

• Strategic driver of organic search and AI discovery initiatives.
• Ability to translate business goals into quarterly roadmaps.
• Experience coordinating with cross-functional brand teams.

Responsibilities

• Lead end-to-end organic search and AI discovery roadmap for Victoria’s Secret and PINK.
• Audit brand visibility across SERPs, LLMs, and AI surfaces.
• Own executive-level reporting and performance storytelling.
• Collaborate with Engineering, Product, and Digital Merchandising on technical SEO and data governance.
• Manage relationships with agencies, vendors, and publishers.

Job description

Victoria’s Secret & Co. seeks a Manager, AI & Organic Search to steer organic search and AI discovery across Victoria’s Secret and PINK. You will align commercial search strategy with evolving conversational AI, ed hub optimization, and technical SEO governance.

You’ll partner with Brand Marketing, Digital Merchandising, and Analytics to drive growth, improve catalog data, and optimize feeds for AI-driven shopping surfaces.