AI-Driven Marketing Transformation Lead

Ericsson GmbH

Plano (TX)

Hybrid

USD 120,000 - 180,000

Full time

7 days ago

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Benefits offered by this job

Hybrid work model

401(k) with company match

Paid time off and holidays

Health benefits

Job summary

Ericsson Enterprise Wireless Solutions Inc. is seeking a Marketing & AI Transformation Program Manager to lead the operational adoption of AI across the Marketing function, coordinating across Demand Gen, Content, Product Marketing and Marketing Ops.

This is an execution and enablement role, not a build role, with success measured by AI initiatives moving from roadmap to real adoption. The role demands 7+ years in enterprise program management, the ability to run cross-functional councils, and

Qualifications

At least 7 years in program management with enterprise transformation experience.
Experience designing and delivering training or enablement programs at scale.
Strong track record leading cross-functional councils or governance forums.
Familiarity with AI/machine learning concepts and how to educate others.

Responsibilities

Administer AI Council: scheduling, agendas, documentation and follow-ups.
Maintain AI transformation roadmap with cross-functional input and updates.
Define intake processes for marketing AI requests and triage to teams.
Collaborate to identify, scope, and sequence AI use cases into business plans.
Design and deliver role-specific AI training programs and self-service resources.
Champion AI-driven change through communications and stakeholder engagement.
Develop operational guidelines and KPIs linking AI adoption to impact.
Track ROI narratives and productivity gains from AI programs.