Marketing and AI Transformation Program Manager

Ericsson GmbH; Plano (TX); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

401(k) with company match

Paid time off and holidays

Health benefits

Job summary

Ericsson Enterprise Wireless Solutions Inc. is seeking a Marketing & AI Transformation Program Manager to lead the operational adoption of AI across the Marketing function, coordinating across Demand Gen, Content, Product Marketing and Marketing Ops.

This is an execution and enablement role, not a build role, with success measured by AI initiatives moving from roadmap to real adoption. The role demands 7+ years in enterprise program management, the ability to run cross-functional councils, and

Qualifications

• At least 7 years in program management with enterprise transformation experience.
• Experience designing and delivering training or enablement programs at scale.
• Strong track record leading cross-functional councils or governance forums.
• Familiarity with AI/machine learning concepts and how to educate others.

Responsibilities

• Administer AI Council: scheduling, agendas, documentation and follow-ups.
• Maintain AI transformation roadmap with cross-functional input and updates.
• Define intake processes for marketing AI requests and triage to teams.
• Collaborate to identify, scope, and sequence AI use cases into business plans.
• Design and deliver role-specific AI training programs and self-service resources.
• Champion AI-driven change through communications and stakeholder engagement.
• Develop operational guidelines and KPIs linking AI adoption to impact.
• Track ROI narratives and productivity gains from AI programs.

Skills

Program management

Enterprise transformation

Cross-functional leadership

AI / ML concepts

Stakeholder management

Communication skills

Change management

Tools

Training programs

Governance forums

Job description

Grow with us

Ericsson Enterprise Wireless Solutions Inc. does not sponsor U.S work authorizations for this job position including U.S. immigration filings for initial and/or change of employer paperwork for H-1’s, H-1B1’s, E-3’s, O-1’s, and TN’s. Ericsson also does not hire F-1’s working on CPT or EAD for this position.

Note: This role is a hybrid position with the expectation to work onsite (3) three days a week in the Ericsson office located in Plano, TX or Boise, ID. Relocation is not offered for this position.

About this opportunity

We are looking for a Marketing & AI Transformation Program Manager to join our Marketing Strategy & Operations team, sitting within the Marketing Intelligence & AI Transformation function. This is an individual contributor role with cross-functional leadership scope is responsible for driving the operational execution, coordination, and organizational adoption of AI across the Marketing department. This is an execution and enablement role — not a technical build role — where success is measured by how effectively AI initiatives move from roadmap to real adoption across Demand Generation, Content, Product Marketing, Field Marketing, Marketing Operations, and beyond.

What you will do

• Administer the Marketing AI Council: scheduling, agendas, documentation, and follow-up actions to keep functional and technical leads aligned on priorities
• Maintain a prioritized AI transformation roadmap with cross-functional input; track delivery, surface blockers, and produce biweekly status updates for Director and VP-level leadership
• Define and manage intake processes for how marketing teams request AI-enabled support, ensuring requests are triaged and routed to the right technical teams
• Collaborate with functional leads to identify, scope, and sequence AI use cases; translate technical capabilities into business-ready plans
• Design and deliver role-specific AI training programs, progressive learning paths, and self-service resources that build AI fluency across the marketing organization
• Champion AI-driven ways of working through internal communications, change management, and identifying team champions for peer-to-peer learning
• Develop responsible AI use guidelines, document standard operating procedures, and ensure marketing practices align with organizational AI policies
• Define and track KPIs for AI adoption and business impact; develop ROI narratives linking AI adoption to productivity and quality improvements

Location: Plano, TX or Boise, ID. No sponsorship or relocation is offered for this role.

The skills you bring

You must have:

• At least 7 years in program management experience with a focus on enterprise transformation — ideally in B2B environments
• Demonstrated experience designing and delivering training or enablement programs at scale
• Strong track record leading cross-functional steering committees, councils, or governance forums
• Familiarity with AI and machine learning concepts (generative AI, LLMs, automation, agents) sufficient to educate others and partner credibly with technical teams
• Excellent stakeholder management and facilitation skills; able to hold multiple teams accountable to a shared roadmap
• Strong communication skills —able to translate technical AI concepts into clear business language for diverse audiences
• Experience with change management frameworks and organizational adoption of new tools or workflows

It would be nice if you also have:

• Backgroundin instructional design or prior experience leading an internal AI council or center of excellence

Why join Ericsson?

At Ericsson, you´ll have an outstanding opportunity. The chanceto use your skills and imagination to push the boundaries of what´spossible. Tobuild solutions neverseen beforeto someof the world’s toughest problems.You´llbechallenged, but you won’t be alone.You´llbejoiningateamofdiverseinnovatorsalldriventogobeyondthestatusquoto craftwhatcomesnext.

Ericsson uses a merit-based hiring approach that values people with different experiences, perspectives and skillsets. We truly believe this approach drives innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity employer, learn more.

If you need assistance or to request an accommodation due to a disability, please contact Ericsson at [e-mail].

DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not an exhaustive list of all responsibilities, duties and skills required for this position, and you may be required to perform additional job tasks as assigned.

Primary country and city: United States (US) || Hybrid: Plano, TX or Boise, ID

Job details: M&C Strategy Planning & Operations

Compensation and Benefits at Ericsson

At Ericsson, we know that our people are the key to our success. We offer a competitive package to help with your individual needs and goals.

• Your Pay The salary range for this position is dependent on various factors including, but not limited to, location, and the candidate’s combination of job-related knowledge, qualifications, skills, education, training, and experience.
• Short-Term Variable Compensation Plan: Your pay also includes the opportunity for an annual bonus. Actual bonus payouts are based on performance of the business against the unit’s objectives, individual performance, and the individual bonus target. Certain eligibility and pro-ration rules apply.
• Your Health Ericsson Enterprise Wireless Solutions offers excellent, competitive employee benefits, such as: subsidized, nationwide PPO medical benefit options including a low-deductible Point of Service Plan and a qualifying High Deductible Health Plan (HDHP), with a generous company-provided HSA contribution. For California employees, we offer a subsidized HMO option through Kaiser. Ericsson Enterprise Wireless Solutions also offers subsidized dental and vision coverage.
• Your Financial Security We invest in both your short and long-term financial wellbeing. Our 401(k) plan has a 4% company match and immediate vesting. Employees will also receive company-paid employee basic life and AD&D insurance and company-paid disability benefits.
• Your Time Your work-life balance is important to us. New employees are provided a minimum of 15 days of accrued vacation, up to 3 personal days per year, 11 annual holidays, 8 hours of volunteer time, and 80 hours of sick time annually. Please note paid time off is pro-rated based on the employee’s start date. Furthermore, Ericsson provides up to 16 weeks of paid maternity leave and 6 weeks of parental or adoption leave at 100% of pay.
• Additional Benefits Ericsson Enterprise Wireless Solutions offers other company-paid benefits such as a comprehensive Employee Assistance Program, mobile therapy, and volunteer paid time off.