AI-Driven Marketing Transformation Consultant

Frog; New York (NY); On-site; USD 113,000 - 213,000; Full time

Benefits offered by this job

Paid time off

Medical, dental, and vision coverage

Retirement savings plans

Life and disability insurance

Job summary

Frog, part of Capgemini Invent, seeks a Senior Consultant in Marketing Strategy & Transformation to help clients transform how they go to market, designing data‑driven, technology‑enabled marketing organizations built for growth.

You will lead workstreams, shape operating models, and partner with strategy, data, and tech teams while applying AI‑enabled marketing use cases and agile practices to deliver measurable impact.

Qualifications

• 5-7 years of relevant experience in consulting, digital services, or industry roles
• Experience in marketing strategy, marketing transformation, or customer engagement—ideally within a consulting environment
• Proven ability to lead workstreams and deliver engagements independently, end‑to‑end
• Strong expertise in marketing operating model design and implementation
• Understanding of modern marketing ecosystems, including customer data, segmentation, personalization, omnichannel engagement
• Experience working across strategy, data, and technology teams
• Strong consulting skillset, including structured problem solving, executive communication, and stakeholder management
• Experience managing and developing team members
• Bachelor’s degree required; advanced degree (e.g., MBA) preferred
• Hands‑on experience with AI‑enabled marketing use cases
• Familiarity with agile marketing practices and innovation frameworks
• Additional consulting or advisory experience

Responsibilities

• Contribute to the delivery of marketing transformation engagements by supporting defined workstreams and project components
• Support the design and implementation of marketing operating models, including organization structure, governance, processes, and ways of working
• Develop components of data‑driven marketing strategies across segmentation, targeting, personalization, and lifecycle engagement
• Translate client challenges into structured analyses, insights, and practical recommendations with guidance from senior team members
• Support MarTech strategy and enablement initiatives (e.g., Salesforce, Adobe) and assist with AI‑enabled marketing use cases in collaboration with data and technology teams
• Collaborate with cross‑functional teams and support client deliverables, proposals, and presentations to ensure high‑quality outcomes

Skills

AI literacy

Strategic thinking

Team leadership

Executive communication

Cross-functional collaboration

Education

Bachelor’s degree

MBA preferred

Tools

Salesforce

Adobe

Job description

Frog, part of Capgemini Invent, seeks a Senior Consultant in Marketing Strategy & Transformation to help clients transform how they go to market, designing data‑driven, technology‑enabled marketing organizations built for growth.

You will lead workstreams, shape operating models, and partner with strategy, data, and tech teams while applying AI‑enabled marketing use cases and agile practices to deliver measurable impact.