AI-Driven Marketing Data Product Analyst

Disney Cruise Line - The Walt Disney Company

Burbank (CA)

On-site

Confidential

Full time

9 days ago

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Benefits offered by this job

Health and savings benefits

Educational opportunities

Disney perks

Job summary

The Walt Disney Company in Burbank, CA seeks an Analyst, Marketing Data Product to drive the roadmap for our paid media tooling and analytics suite. The role sits inside the Performance Marketing arm of Enterprise Media and Marketing, embedded with the Disney media team to enable data-driven campaigns.

You will craft user stories, coordinate releases, and partner with engineers to optimize existing processes while prototyping new AI-driven tools with the team.

Qualifications

3+ years in Data Analytics, Ad Tech, or technical Product Management.
Experience reading APIs, docs, and interpreting responses.
Familiarity with workflow tools (e.g., Airtable) and project management.

Responsibilities

Maintain roadmaps for a suite of Performance Marketing tools.
Coordinate product releases with external teams.
Write and approve technical user stories for software engineers.
Collaborate with engineers to improve processes and tools.
Ensure media analytics tools and dashboards continue delivering value.
Work with UX/UI on wireframes and specs; translate requirements to engineers.
Prototype tools using AI/LLMs in collaboration with the team.

Skills

Data Analytics

Ad Tech

Product Management

APIs

Workflow Tools

Education

Bachelor's Degree

Master's Degree preferred

Tools

SQL

Tableau

Power BI

Job description

You will craft user stories, coordinate releases, and partner with engineers to optimize existing processes while prototyping new AI-driven tools with the team.

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