AI-Driven GTM & ABM Automation Lead

BairesDev; Ohio; Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Remote work setup

PTO and parental leave

Healthcare coverage

Life Insurance

401K Plan

Diversity and inclusion

Mentorship and growth opportunities

Global Top 1% talent collaboration

Job summary

BairesDev is seeking an ABM-focused Growth Marketing specialist to partner with US-based sales and account leaders. This hands-on contributor will run multi-channel ABM programs and build AI-powered automations to signal when sellers should act.

You will design campaigns across email, LinkedIn, Ads, and direct mail, create target account lists, enrich CRM data, and report outcomes weekly. Experience with Clay, n8n, Make, Zapier, HubSpot, or Salesforce is required.

Qualifications

• 2+ years running ABM programs with sales partnership.
• 2+ years building seller-focused automations.
• 2+ years working with US B2B teams.
• Experience executing multi-channel campaigns across email, LinkedIn, Ads, and direct mail.
• Daily use of generative AI/LLM tools in automations.

Responsibilities

• Plan and run account-based campaigns for target and existing accounts across email, LinkedIn messaging, LinkedIn Ads, and direct mail, coordinated with each account's sales owner.
• Map commercial processes with sales and account teams and build automations (CRM, Clay, n8n/Make/Zapier, LLM steps) that detect account signals and alert sellers when to take action.
• Build and maintain the data behind these programs, including target-account lists, buying committees, and enriched account and contact records in CRM portals.
• Report weekly to commercial leaders on outcomes, including meetings booked, opportunities created, deals accelerated, accounts expanded, and revenue influenced.
• Test new channels and plays beyond the core four, such as event follow-up, video, or retargeting, and scale the ones that move pipeline.

Skills

ABM campaigns

Automation development

US market experience

Generative AI usage

Tools

Clay

n8n

Make

Zapier

HubSpot

Salesforce

Job description

BairesDev is seeking an ABM-focused Growth Marketing specialist to partner with US-based sales and account leaders. This hands-on contributor will run multi-channel ABM programs and build AI-powered automations to signal when sellers should act.

You will design campaigns across email, LinkedIn, Ads, and direct mail, create target account lists, enrich CRM data, and report outcomes weekly. Experience with Clay, n8n, Make, Zapier, HubSpot, or Salesforce is required.